Netflix continues to bet on sports and has done something historic by signing a $5 billion contract RAWthe iconic program World Wrestling Entertainment (WWE).
Starting January 2025, the streaming platform will exclusively broadcast RAW, which will cover territories such as the United States, Canada, the United Kingdom and Latin America, among others.
This contract also includes smack down, as well as live pay-per-view events, such as: WrestleMania and Royal Rumble.
“We are excited to have WWE Raw, with its huge and passionate, multi-generational fan base, on Netflix,” Netflix Chief Content Officer Bela Bajaria said in a statement.
WWE
Let's remember this RAW It is one of the outstanding programs of the WWEwhich airs every Monday evening.
“In its relatively short history, Netflix has had a phenomenal track record of storytelling. “We believe that Netflix, as one of the world's leading entertainment brands, is the ideal long-term home for Raw's vibrant, loyal and ever-growing fan base,” said WWE President Nick Khan.
The streaming industry leader continues to venture into live events as it hosted a tennis match in between a few months ago Rafael Nadal and Carlos Alcarazand the broadcast of a golf tournament involving Formula 1 personalities and famous golfers.
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How old is the agreement between Netflix and WWE Raw?
Netflix and WWE have agreed to a 10-year contract that would be overseen for the first five years, NBC reported.
“The 10-year contract is worth more than $5 billion, according to a statement from the company. Netflix has the option to terminate the contract after five years and extend it for another decade. The streaming platform will be able to broadcast Raw 24/7 worldwide and will begin the agreement with exclusive rights in the United States, Canada, the United Kingdom and Latin America. “Netflix will also become the home of all WWE programming and specials outside the United States, including SmackDown and NXT shows WrestleMania, SummerSlam and Royal Rumble,” an NBC report said.