1695130226 Queen Bad Gyal with Letizia the unusual photo and Puigs

“Queen Bad Gyal with Letizia”: the unusual photo (and Puig’s appearance) making the rounds on the internet

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Last night the La Vanguardia Awards were presented at the National Art Museum of Catalonia. Six Catalan personalities were recognized for their work, including businesswoman Sol Daurella, artist Lita Cabellut and Marc Puig, CEO of the Puig Group; But there was one image that, as could not be otherwise, went viral on the networks in a matter of seconds: Bad Gyal, prize for young international talent, posed next to the hosts of the gala, the Kings of Spain.

Queen Bad Gyal with Letizia the unusual photo and Puigs

Nadia Calviño, Bad Gyal, the Kings of Spain and Javier Godó during the gala Photo: Getty

The photo went viral on the networks within seconds. True to her style, Bad Gyal wore a short, semi-transparent dress, nothing less than an archival piece from Rabanne (which was seen on the catwalk of the next fall collections) and which consisted of several encased metal pieces that revealed the artist’s body. “Queen Bad Gyal with Letizia”, they joked on Twitter, where they also reiterated how different both of their clothing choices were. “The game is over,” they commented online about the artist’s daring outfit.

While Bad Gyal opted for Rabanne, a brand she wore multiple times during her tour, the queen opted for a long black boat-neck dress printed with subtle gold flowers. It is signed by the Belgian creator Dries van Noten, a designer who has already worn it on other relevant occasions, such as his first state dinner after confinement in 2021, where he chose a dress, also with a floral print, but of Asian Inspiration.

Curiously, the queen paired the VanNoten dress with black high-heel shoes and a handbag, both by Carolina Herrera. Although they seem very far apart, Bad Gyal and Letizia’s choices are not that different. Both Rabanne, Herrera and Dries van Noten are companies that (along with others such as Nina Ricci and Jean Paul Gaultier) belong to the Catalan group Puig. The company acquired Dries van Noten in 2018 in an unexpected move, as the Belgian designer maintains a discreet and independent profile to develop his perfume and cosmetics line. The relationship between Paco Rabanne (although the brand’s name is now just the surname) and Puig is one of the longest in the industry: it goes back to the sixties, when the Catalan family decided to collaborate with the Spanish designer to to begin launching a range of best-selling perfumes. It is perhaps no coincidence that the “queens of the evening” chose to wear different brands at a gala where Marc Puig was honored.