According to a statement from Spotify on Saturday
The company added that “1989 (Taylor’s Version)” also set a record for 2023 as Spotify’s most streamed album in a single day so far this year.
Spotify didn’t release totals for the album or Swift’s total as an artist, as is standard practice when announcing record-breaking records. But the company said the new Vault track “‘Slut!’ (Taylor’s Version)” debuted at No. 1 in the U.S. with 5.2 million streams and 11.3 million worldwide. Meanwhile, on the global charts, a non-Vault track, “Style (Taylor’s Version),” slipped just ahead of “‘Slut!'” and debuted with 11.6 million streams.
The single-artist daily record she broke was her own, Spotify said. Swift set the previous record for a single artist on October 21st, when her latest album of all-new material, “Midnights,” was released.
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She’s done it again 🩵On October 27th, Taylor Swift became the most streamed artist in a single day in Spotify history and 1989 (Taylor’s Version) became Spotify’s most streamed album in a single day so far in 2023. pic.twitter.com/cLFizApdIo
— Spotify (@Spotify) October 28, 2023
A look at the top 50 charts that Spotify publishes daily for the US and the world on its website includes daily statistics that provide further numerical indication of the strength of the songs on the album.
In the daily Spotify Top 50 ranking in the USA, the 21 titles of the standard edition of “1989 (Taylor’s Version)” (as of Saturday afternoon) occupy all 21 positions.
There’s also a 22nd track attached to a so-called “Deluxe Edition” on Friday – the remix of “Bad Blood” with Kendrick Lamar’s guest rap – and this Kendrick-ized version sits at the 23rd spot, separated Of the standard edition tracks, only Drake’s “IDGAF” appears at No. 22. Additionally, a Swift song that is not on “1989” appears shortly thereafter, her current Billboard Hot 100 hit “Cruel Summer,” at No. 25, which earning her #23. At the time of this writing, it was among the top 25 songs on Spotify’s daily domestic charts.
The album is almost as dominant in Spotify’s global top 50 charts. The first 17 songs on this list are all from “1989 (Taylor’s Version)”, and all 21 tracks are in the top 25.
American listeners expressed a clear preference for the brand new Vault tracks. On the US Spotify charts, four of the five Vault songs currently occupy the top four spots, starting with “‘Slut!'” before “Style (Taylor’s Version)” breaks them at #5. But on the service’s global level, “Style (Taylor’s Version)” remains at No. 1 on the charts, displacing “‘Slut!'” to No. 2 in the international market.
If the new album beats the opening day streaming numbers of “Speak Now (Taylor’s Version),” which came out just three and a half months ago, that bodes well for the album’s overall first week of fun.
So far, July release Speak Now (TV) has had the best first week of any album in 2023 with a first week of 716,000 units. However, 507,000 of those units were pure album sales. Whether “1989 (TV)” can beat its immediate predecessor may depend on how much it sells, or at least on how well it is streamed. First week returns will not be reported by Luminate until one week after Sunday. But the chances that sales will keep up with the increase in streams are good, especially with multiple vinyl variants available again.
Out of curiosity, if you’re wondering what the least popular songs on the album are (although they’re still more popular than any other song from the US), those would be the two ballads from “1989”. with the fans immediately feeling more drawn to the bangers. “This Love” and “You Are in Love” are at the bottom (still high) of the “1989 (TV)” songs with 2.5 and 2.4 million daily streams in the US, respectively.
These are in contrast to the eight songs that clock more than 4 million streams per day domestically. In the latest US charts, “‘Slut!'” was by far the top song with 5.3 million streams, followed by “Is It Over Now?” and “Say Don’t Go”, almost tied with around 4 each .8 million, “Now That We Don’t Talk” with 4.7 million and the remake of “Style” with a little less than 4.5 million. The vault track that slightly trailed its companions was “Suburban Legends,” with 4.1 million Spotify streams on the day.
Commercial expectations for the “Taylor’s Version” reboot of “1989” have been high, with the expectation that it will comfortably outperform last summer’s blockbuster performance of “Speak Now (Taylor’s Version)” – and perhaps even have a chance is set to surpass the million-plus opening numbers last fall for the mega-blockbuster “Midnights.”
The original 2014 “1989” is widely considered their most popular album – or at least their most influential – although it ranks just behind “Fearless” in sales, as it was released at a time when streaming was overtaking album sales as dominant had form of consumption. “1989” was certified nine-times platinum, just behind the 10 million mark for “Fearless.” Big Machine’s original release has been back in the top 20 of the Billboard charts in recent months due to the Eras Tour, although that will likely come to an end now that Swifties will largely be switching over to the new version.