Ana Thaís Matos, sports commentator for Globo, was sacked from social media after speaking badly about the band Coldplay, one of the Rock in Rio 2022 sensations that people really like coldplay in 2022. I thought it was a meme.” The statement was enough for the professional to draw a torrent of criticism.
“Gosh, I’m boring, but Ana Thais breaks all boundaries. She is against any sign of happiness,” wrote one profile on the social network. “It’s official: Ana Thais Matos is the most boring person alive,” said another person. After the detonation, Ana questioned the criticism. “The person offends someone, and when their offense is questioned, other people think the questioning is wrong. Um, let that person keep insulting you there, hey,” she said.
Recent public polls have shown that journalist Ana Thaís Matos is the favorite among the most popular classes and among women to watch football on Globo on open television. Incidentally, she is the main inspiration behind the success of the channel’s initiative to hire new commentators. In addition to Ana Thaís Matos, the audience leader currently has names such as Renata Mendonça, Fernanda Colombo, Fabíola Andrade, Natália Lara and Renata Silveira.
In July, the journalist took to social media to praise and celebrate the number of women on the Esporte Espetacular team. In television, the operational positions in most of the country’s channels are mostly male. “Esporte Espetacular de São Paulo was like this today… cameraman, audio, presenter, editor and commentator. All mastered,” she wrote. Already at the beginning of the year, Globo signaled to the advertising market that it wanted to open up more space for women in the broadcaster’s sport. Getting more women into football is one of the goals of Joana Thimoteo, Sports Rights Director at Globo. She was primarily responsible for the audience guide to hire the professionals.