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Bad Bunny doesn’t stop winning milestones in the entertainment industry.
Puerto Rican singer-songwriter Benito Martínez Ocasio is now the star of the new issue of the American magazine Timeappearing on the cover for the first time in over 100 years A Youtitle in Spanish.
“Bad Bunny’s World”is the title of the article, which is supplemented by a sentence from the 29-year-old rapper: “I won’t do anything else to make you like it.”
This new achievement joins an unstoppable list: being the most listened to musician of the world on the Spotify platform for the last three years with the old Record earnings from his tours in 2022or be who sang in Spanish for the first time at the Grammy Awards thereof 2023where he won one of the categories.
The Time report sheds light on the meteoric career of a singer who didn’t seek to succeed in the global industry by adapting his music in English, but continued to make reggaeton, trap and pop in his language.
To the report’s authors: “Bad Bunny wants to be the greatest artist alive, and he is.”
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And with just under seven years of experience, they consider him one “legitimate heir of Frank Sinatra, Michael Jackson or Beyoncé” .
“I always say that if 1,000 people listened to me and I performed once a month in a small town, I would be satisfied with that alone (…) But the hunger and passion I have for it is impossible because I always do it always wants to give more and more,” says the singer in an interview.
They also point out that the young singer, originally from Vega Baja, a small town in northern Puerto Rico, does not limit himself to speaking about social and political issues in his homeland.
Even his music touches on some of these conflicts, such as the subject matter “The power failure”.
“Benito makes music that reflects the multifaceted experience of life itself, transitioning in a few stanzas from lyrics about sex to Puerto Rico’s lack of infrastructure,” the report reads.
“He’s not interested in making reggaeton, which is just perreo (to dance at parties), nor is he trying to make politically correct records for an older, more conservative, vulgarity-averse Latino population,” they note.
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