People at the See’s Candies display at the Berkshire Hathaway Shopping Day event, May 5, 2023.
David A Grogan | CNBC
Berkshire Hathaway’s annual shareholder meeting this weekend kicks off with a shopping extravaganza.
The shopping event, dubbed the “Berkshire Bazaar of Bargains,” is a tradition at the annual convention. With over 20,000 square feet of exhibit space and more than 50,000 inventory items, the exhibit hall displays merchandise from a variety of the conglomerate’s holdings.
This year, for the first time, shareholders can snag Warren Buffett-themed plush dolls from Squishmallows. You can also snag Buffett clothing from Brooks Sports and Berkshire chocolate coins from See’s Candies.
The event will take place in downtown Omaha at the CHI Health Center. Only shareholders can attend the event and claim the discount.
CNBC and CNBC.com will exclusively cover the Annual Meeting beginning Saturday at 10:00 am ET.
A person visits the Squishmallows display at the Berkshire Hathaway Shopping Day event on May 5, 2023.
David A Grogan | CNBC
This marks Squishmallows’ first appearance at Berkshire’s shopping event, and the toy brand proved to be a huge hit. The stuffed animals drew long lines at the checkout, and many shareholders snapped up Warren Buffett cartoon dolls.
A picture of Warren Buffett at Berkshire Hathaway Shopping Day, May 5, 2023.
Yun Li | CNBC
Berkshire came to Squishmallows through its acquisition of Alleghany, which closed in the fourth quarter of 2022. While Alleghany’s primary business is insurance, the company is also a conglomerate. It owns a few non-financial companies, including Jazwares, a US toy maker with brands like Pokémon and Squishmallows.
See candies
The See’s Candies will be on display at Berkshire Hathaway Shopping Day on May 5, 2023.
Yun Li | CNBC
See’s Candies sweets once again drew large crowds at Woodstock for Capitalists. The “Berkshire Box” chocolate with a dancing buffet on the wrapper was a popular item at the booth. So was chocolate walnut fudge, a favorite of the Oracle of Omaha. Buffett said See’s Candies sold 11 tons of peanut brittle and chocolate at last year’s event.
People wait online at the Brooks display at the Berkshire Hathaway Shopping Day event, May 5, 2023.
Yun Li | CNBC
Investors could buy sneakers, socks and T-shirts with illustrations by Warren Buffett at the Brooks booth. You can also participate in the 5K run being co-hosted by the athletic apparel company and Berkshire in downtown Omaha on Sunday morning.
The Pampered Chef exhibit with Warren Buffet at the Berkshire Hathaway Shopping Day Event, May 5, 2023.
Yun Li | CNBC
A cardboard cutout of Warren Buffett in an apron greeted shoppers at the Pampered Chef booth, where investors could pick up kitchen items – including a spatula with the face of the Oracle of Omaha on one side and Charlie Mungers on the other.
Jewelry display by Ruchi New York at Borsheim’s shareholders-only shopping night.
Yun Li | CNBC
Jewelry display by Ruchi New York at Borsheim’s shareholders-only shopping night
Yun Li | CNBC
There is a separate shareholder-only shopping event in Borsheims, approximately 14 miles from the main convention center. Berkshire shareholders browsed one-of-a-kind jewelry, engagement rings and watches available at a discounted price. This seven-carat emerald ring from Ruchi New York is selling for $400,000 with a 25% discount (pictured above right).