Taylor Swift managed to avoid Canada because of its stadiums – Le Devoir

Taylor Swift’s Canadian fans are still trying to figure out why their favorite singer is avoiding Canada on her upcoming world tour.

Swift has announced a nearly 40-date tour that will take her to Mexico, South America, Europe, Asia and Australia. Everywhere except Canada.

The singer and her team have not yet explained this decision. His record label, Universal Music Canada, declined to comment.

Some music observers say it’s difficult to pinpoint a single reason.

“We’re trying to get inside the head of the person who created the largest parasocial connections in the world,” said Liam Killeen, executive director of agency Coalition Music. We don’t know what she’s thinking. »

Here’s an overview of the reasons that may have led the singer to quit Canada:

the stages. When it comes to comparing stadium size, Canada is no match. Several of the US tour’s concerts have been or will be held in major stadiums such as the 73,000 capacity US Bank Stadium in Minneapolis or the new 69,000 capacity SoFi Stadium in Los Angeles . In Canada, the few large stadiums only have a capacity of around 55,000 people. For the singer, that means less income.

The cost of living in Canada. Due to the size of its stadiums and weak loonie, Canada began to become less attractive to certain foreign performers. A local agency argues that the unfavorable exchange rate could make it harder to turn a profit without significantly increasing ticket prices. Faced with inflation, some singers or groups say they don’t want to add to the financial burden on their admirers. Swift faced severe criticism in the United States because of the inflated ticket prices. Some admirers have even spent thousands of dollars on the resale market.

Why didn’t you come to the US? Some observers of the music scene also suggest that after booking more than 50 concert nights in the United States, the singer may have concluded that Canadians would have had ample opportunity to hear her from across the border.

Republic Live executive Tood Jenereaux says many Canadians are willing to travel abroad to see and hear their favorite musicians.

“They are well prepared, especially in the summer and during the holidays. I bet there will be several Canadians at the concerts Taylor Swift will be doing in Nashville. It has become tourism. You book a weekend, buy tickets and visit the city the rest of the time. »

Swift’s career isn’t over yet. We mustn’t forget the chance to see Taylor Swift cross the Canadian border anyway. Some don’t hesitate to add more concerts to a tour. Elton John, for example, started his farewell tour in the US and has returned to North America twice in recent years. The singer’s current tour aims to promote the ten albums she has recorded so far. She may visit some Canadian cities in the next few years.

To see in the video