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Samsung Electronics has announced that Pixar Animation Studios has mastered its new animated film, Elementary, which was released worldwide on June 16th, into 4K HDR (High Dynamic Range) content, shown exclusively on Samsung Onyx, the world’s first cinema display , Are available. Del to the world. Those watching the film in an Onyx cinema will enjoy a more immersive and vivid viewing experience thanks to next-generation picture quality with 4K HDR for cinema. The world’s first cinema display certified for cinema use by Digital Cinema Initiatives, Samsung Onyx is an LED display that delivers exceptionally vivid colors and detailed content. It goes beyond traditional projector-based systems, which have been the industry standard for over 100 years, by overcoming contrast ratio and brightness limitations and delivering millions of additional colors where traditional projections fail. Academy Award®-winning animation studio Pixar mastered the film in 4K HDR for cinema to showcase its bright, crisp, rich and detailed images that exceed the capabilities of standard dynamic range (Standard Dynamic Range, or SDR) cinema projectors . Additionally, by combining Pixar’s reach with Samsung’s expertise in visual technology, Pixar has achieved Del’s largest presence in cinemas of any brand. Movie lovers can enjoy the film “Elementary” in 4K HDR exclusively on Onyx screens. “Pixar is known for pushing the boundaries of technology and art and continues to do so with its latest film, Elementary,” said Dominic Glynn, Pixar’s principal investigator. “With Onyx, Samsung has taken a bold step forward, employing exceptional technology on a scale that enables an irrefutable change in cinematic image quality. For the first time, viewers will be able to experience our brightest, richest and most detailed HDR images on big, crisp cinema screens, showcasing Pixar’s most ambitious work yet. . Cinema HDR offers a truly new viewing experience for our viewers around the world, and the Pixar teams are excited to share this unique take on Elemental with the world.” While Elementary is Pixar’s first film to be released in 4K HDR for Samsung Onyx mastered, the production studio intends to continue on this path so that the films can be viewed the way the creators intended for the best possible experience. “With the new film from Pixar, we are presenting 4K HDR content exclusively on cinema LEDs for the first time in the market,” said Hoon Chung, executive vice president of visual display business at Samsung Electronics. “We will continue to actively develop partnerships in the cinema industry by building on our innovative LED technology, which delivers crisp picture quality and vibrant colors found nowhere else.”
Samsung Onyx can adapt to virtually any room configuration while delivering unparalleled image quality and technical performance and reliability superior to traditional projector-based operations. not