Nuria Montes has progressed from General Secretary of the Benidorm Hotel Management Association Hosbec to Head of a Macro-Ministry with competences in Innovation, Industry, Commerce and Tourism. The new Valencian President Carlos Mazón of the PP has just announced his appointment to one of the most important departments of the new Valencian government. Montes has a law degree and is a professor of tourism in public and private institutions. Born 53 years ago in Madrid, she describes herself as a great lover of Benidorm, where Hosbec’s headquarters are located. With an open character, she was always attentive and caring as a conversation partner for employers. She herself claims on LinkedIn that she works in the “happiness industry”. She also loves social networks, especially Facebook. There she is more uninhibited, more natural and colloquial. He expresses his opinions on very different subjects, such as his hatred of Mondays, which he expresses in several videos.
A few days before her official appointment, the new advisor deleted some of these videos relating to Monday from her account. In an interview with Cadena Ser last year, he explained his fondness for music groups from the 80’s and 90’s, particularly the Spandau Ballet and Bob Geldoff and his group The Boomtown Rats. The latter is best known for the song I Don’t Like Mondays, a song that seems to have coined the new Minister for Innovation, Industry, Commerce and Tourism.
This tourism and innovation expert related to this activity has been a member of the Board of Directors of CEOE and of the Business Confederation of the Autonomous Community of Valencia (CEV), to which she belongs. In his social networks he has also always opposed the tourist tax, which is ultimately collected and managed by the municipalities of the Valencian Community, but which was approved by the previous government of the Generalitat, made up of the PSPV-PSOE, Compromís and Unides. We can. Getting rid of the controversial fee could be one of your department’s first steps.
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