Every year I go to Paris and spend time with my family. And every year I write a column apologizing for the invasion of English.
This year, at the Père-Lachaise Cemetery, I visited the graves of Marcel Proust, Simone Signoret and Yves Montand, George Méliès, etc.
Then I visited Molière’s grave. And I wondered if it wasn’t “the language of Molière” that we were just burying.
BECOME WORSE
In Paris, I like to jot down the names of companies that are increasingly using Shakespeare’s language.
I came across family furniture store Kitchen, People and Baby Crèche (daycare), running shop Passion, beauty salon My little cocoon, Cyclobike, WeRideOn, Altermove and Storm Cycling Club (which unfortunately was “closed”). ” in August).
I’ve seen the Wonderland Brunchy restaurant, the Oh my Cream cosmetics store, the Moov Donuts donuts, the sister restaurant Brother (which at least has the pretense of serving California cuisine), Willi’s Wine Bar (which nonetheless offers “a selection of wines from the…”. Rhône Valley”), the Tchip-Salon (which offers “hair salons at reasonable prices”), the Foodist (“discover culture through food”), a Pilates studio called Hundred, the salon Vog Coiffure Color Your Life, the Indian restaurant Cinnamon, the tattoo parlor Anomaly Tattoo, the hair salon Space Hair, Bag-All bags, the Niji Handcrafted Japanese Mochis, the Upper Concept Store (which offers coworking and private events in addition to its art gallery).
There was also the No Smoking Vape Shop, the Bubble and Waffle, the Juice Box, the ColorForever, the Top Time, the Curiosity Lab, the Rare Gallery, the Shopping for Happiness and the Corner du Fromager.
I’ve seen a meatball restaurant called Balls with a neon slogan that reads “Eat My Balls.”
One street at a time I saw: Meet Nail Salon, Smoke Well Vaping, The Room vintage clothing and Sweet Escape candy!
A cookie shop is called Cookidioction, its slogan written in pink neon letters is “Hot Cookies, Hot Bodies”. He announces “scoopy”, “sundy” and “fudgy”.
As I pass the Stade de France, I learn from huge posters that it is “e-sports-ready” for the 2024 Olympic Games.
NO ENGLISH REQUIRED!
After throwing pots, I also want to throw flowers and pay tribute to all the Parisian companies that defied the fashion of the English and chose charming names.
The corner creperie (located at the corner of two streets), the bookstores L’arbre à lettres and Les mots à la bouche, the butcher shop Côte à côte, the kitchenware shop TOC obsessive culinary disorder, the laundromat The laundry boat, the stationery Graphic Melodies, Les tatas flingugues, the Obj’ai Vuitton souvenir shop.
And I noticed store names like Amour, Bonheur, Chanceux, Poésie, Cœur and Merci.
Honey, are you going to Bonheur to get me a little something before you go to Poésie? And don’t forget to go through. Thanks!