It is still too early to draw conclusions about the ratings, also because in summer the results are affected by the heat, the fall season has just begun and other programs have to come. The CEO of Rai, Roberto Sergio, therefore defends the program selection after the negative start of some new programs on public television. The latest is “Avanti Popolo”, the new show by Nunzia De Girolamo, which started last night on Rai3 with 574,000 viewers and a market share of 3.6%, well below the competition. However, the critics’ top spot was “The Dealer at the Fair”, the new creation by Pino Insegno, which achieved around 2% on Rai2.
“I am outraged by the media and the preventive violence against Pino Insegno and his program,” said Sergio in an interview with ANSA director Luigi Contu at the “Ceo for Life” initiative. “Insegno is a serious professional who has taken on a very complex challenge. That’s what I want.” Give a piece of news: your program will not be closed. The CEO explains that new programs such as “Far West” by Salvo Sottile will soon appear, which, he assures, show “that we want to continue with investigative journalism”. The news that Sergio confirms, however, mainly concerns the return of Massimo Giletti next year, probably in January, after his turbulent departure from La7. “I’m starting at the bottom,” says the presenter in a promotional shot for the launch of Viva Rai2 with Fiorello, another arrow that Viale Mazzini will shoot from November 6th. Next year, Pippo Baudo and Renzo Arbore will “maintain the thread” at the celebrations of the 70th anniversary of television and the 100th anniversary of radio.
Sergio also removes a few stones from his shoe and talks about the great farewells that shook Rai after his arrival. Starting with Fabio Fazio, who will return to Nove on Sunday 15th with “Che tempo che fa” and who has decided not to receive Patrick Zaki, as previously announced. A choice – assures the moderator – not because of the controversy over the phrases of the activist about Israel, who had called Prime Minister Benjamin Netanyahu a “serial killer”, but because of the need to change the schedule of the program after the Hamas attack. “If you leave for economic reasons – attacks the CEO – you cannot say that the company you are leaving influenced you and then you are the first to censor yourself.”
So a reference to Bianca Berlinguer, who left Rai “because she wanted a daily strip, which I couldn’t guarantee at that moment, but she will be able to return”, and to the Fedez case. “The news of his non-participation in Belve happened to be officially announced during his hospital stay,” says Sergio “Don’t shine. All this needs to be sorted out and then he can continue to participate.” Sergio assures that there is no rivalry with general director Giampaolo Rossi and says he is confident about Rai’s future. “When I arrived, I found a company tired and unmotivated because for too many years it had focused more on sterile controversies than on concrete facts,” he emphasizes. “Rossi and I are working and will achieve by the end of November everything that has not been achieved in the past: the industrial plan, the service contract, the final agreement on the fee in the invoice and, if possible, the additional revenue.” The information reform is currently not planned, but will be your concern in the future. Assuming he is confirmed in July 2024, when his mandate expires. Sergio reveals that, unlike some of his predecessors, he has no qualms about saying that he speaks to politicians without being influenced, and then replies to Contu, who praises him for the direct style of his answers: “I “I I’m like this. I don’t know how long I can last, but this is who I am.”
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