As the end of the year approaches, it's usually a good time to take stock of the twelve months, and Apple TV+ is no exception.
an audience growing by 42%
According to Deadline, the Cupertino streaming service is doing quite well and highlights two important numbers, starting with the number of productions presented in 2023. With 50 new programs, Apple TV+ shows a small decrease of 10% compared to 2022 with 56 new programs. But she's doing pretty well considering Hollywood's historic strike.
At the same time, Apple TV+ audience would grow 42% year over year in more than 100 countries.. The total number of hours consumed would have been twice as high in 2023 as in 2022.
In detail, “The Family Plan” – online since December 15th – would deliver an excellent performance, positioning itself as the most watched film in the history of Apple TV+. Good results also for The Morning Show with Jennifer Aniston and Reese Witherspoon: It is the most-watched series with a 20% increase in viewers since the third season.
Overall, this growth would be in the United States, Canada, Australia, Germany, Brazil, Mexico, Spain, France and in India.
Blockbusters and shock castings!
Lately, Apple has introduced more diverse and mainstream content He gave up somewhat this overly selective aspect of his beginnings. So “Monarch: Legacy of Monsters,” “Lessons in Chemistry,” “Messi Meets America,” “For All Mankind,” and “Slow Horses” were all notable successes.
Apple also shone in the cinemas with “Napoleon” and “Murderers of the Flower Moon”, despite differing opinions between critics and audiences. But 2024 should be a good year, especially thanks to a distribution agreement with Sony. The latter allows us to discover two films with shock cast: “Wolfs,” a feature film starring George Clooney and Brad Pitt and directed by Jon Wattsor Project Artemis with Scarlett Johansson and Channing Tatum.