Class in: Business, science and technology
Theme : Fair
By demonstrating strong brand momentum and growth, XREAL secures a leading position in the global AR device market as the world's best-selling wearable display brand and its annual profits continue to increase
LAS VEGAS, Jan. 8, 2024 /PRNewswire/ — XREAL (formerly Nreal) today further advanced its mission to bring spatial computing to global consumer markets, announcing that it has shipped more than 350,000 augmented reality glasses to date . XREAL added that it expects to hold nearly 45% of the global market today, shortly after IDC confirmed that XREAL has a 51% market share in the global augmented reality segment in the third quarter of 2023. This makes XREAL the largest player in the AR industry in terms of sales and shipments and is now the most popular and best-selling AR brand in the world.
IDC data shows that the AR industry. With 350,000 AR glasses shipped to date, the XREAL Air series AR glasses are Amazon's best-selling smart glasses category. These numbers underscore not only the success of XREAL glasses, but also the growing momentum of the XREAL spatial computing brand in the booming consumer wearable display market. According to IDC, the global augmented reality market is expected to grow at a compound annual growth rate (2022A-2027E) of 89%, and XREAL has historically achieved a compound annual growth rate (9M2021 to 9M2023) of 320%. As a global leader in consumer AR devices, XREAL AR glasses offer a lightweight, more comfortable and cost-effective alternative to Apple's Vision Pro and Meta's Quest3. With advanced optics and environmental sensing technology, XREAL AR glasses are the ultimate spatial computing companion.
At CES2024, XREAL will unveil its next spatial computing hardware release and provide developers with more details about the associated Software Development Kit (SDK).
To commemorate all of XREAL's new products during CES2024, the full catalog of XREAL products is now available on XREAL.com.
About XREAL
XREAL is a global leader in the development and manufacture of augmented reality glasses for consumers. XREAL is responsible for several fundamental innovations that are transforming the augmented reality industry, including its proprietary optical technologies and consumer-only products. XREAL was the first company to popularize the concept of connecting augmented reality glasses to existing computing devices.
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Press release sent on January 7, 2024 10:28 p.m. and distributed by: