1671178529 The tourism sector in Matanzas shows a gradual recovery

The tourism sector in Matanzas shows a gradual recovery

The year 2022 showed a gradual recovery of the tourism sector in the province of Matanzas after the crisis caused by COVID 19 in previous years. An average of 17,000 tourists per day moved the needles Varaderothe main sun and beach destination in Cuba during the current high season.

MINTUR delegate in Matanzas, Ivis Fernández Peña, commented that 58 hotels in the province will continue to operate, 50 of them in the province Hicacos Peninsula and belong to the chains Islazul, Gran Caribe, Cubanacán and Gaviota.

One of the establishments that stood out for its tourism management in harmony with the environment was Melia Las Americas. With a high occupancy throughout the year, the group is committed to constant renewal in search of new experiences for customers.

That blue VaraderoFor its part, although with lower occupancy, it intends to provide quality services in all its premises for the usual markets coming from Canada and Germany.

The tourism sector in Matanzas shows a gradual recovery

The Extra Hotel network, with distinctive products such as Parque Josone, the Bulevard, El Floridita, La Bodeguita del Medio and the Paseo Marinero in the Dársena de Varadero, saved spaces from a hugely touristic city with cultural attractions that recently celebrated its 135 years Passing celebrated .

Fernández Peña added that the growth of the Juan Gualberto Gómez International Airport air platform involves the opening of new routes from Poland, Belgium, the Netherlands, Italy and the Dominican Republic, as well as the consolidation of other already established routes from traditional markets such as Canada, England, Germany and Russia.

1671178522 942 The tourism sector in Matanzas shows a gradual recovery

The year that has ended has shown the destination’s potential in organizing major events such as FITCUBA 2022, the Great Challenge and the World Cocktail Championship. For these events, the Plaza América Convention Center and the Hotel Meliá Internacional acted as excellent hosts, along with other venues in Varadero.

Improvements in quality indicators have resulted in a 40% growth of the national market in 2022. To date, Varadero has received more than 1 million 180 thousand customers and expects to end the year with higher numbers.

The quality of services, kind treatment, comfortable and safe facilities as well as additional hotel offers that seduce the visitor are among the main challenges of the leisure industry in Matanzas for 2023. (ALH)

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