Ingrid Coronado, Adrián Patiño Lara and Fernando del Solar presenting the fourth season of Venga la alegría in 2010. Coronado’s name sounds like a possible return to the morning show. (Photo: Leonel Martínez/Jam Media/LatinContent via Getty Images).
The summer of 2022 was one of the most tumultuous at TV Aztecanotably due to the departure of Sandra Smester, then general director of content, amid waste allegations and millions in losses made in pursuit of a reinvention of TV channel Ajusco.
Adding to these complaints were doubts about what would happen to the drivers and producers hired by Smester: whether they would keep their exclusive and expensive contracts, whether the reality shows created in recent years would remain on the air or how the new changes would affect them those already consecrated.
One of the hardest hit, commentators on the shows said at the time, would be the long-lived morning magazine joy come, who is about to complete her two decades of life. The names of Laura G, Horacio Villalobos, Ricardo Casares and Kristal Silva are constantly mentioned among the next goodbyes, but that’s the reality those close to the former director, including william valdes (driver) and Diogenes Lluberes (Manufacturer), They were among the first to be released.
Another prophecy fulfilled in this first week of 2023 was the arrival of a new driver, who else He expected more to come, indeed. But also together with him the return of one of the founders is rumored.
The much-heralded renewal
Enrique Mayagoitia, better known as KikeShe’s the talent who recently burst onto the morning show. Former Mr. World Mexico graduated in 2011 with a degree in Administrative Engineering in Mechanical Engineering and holds certifications in personalized trainer, in sports-oriented nutrition, in muscle anatomy, in kinesiology, among others. He has a YouTube channel where he talks about workout routines, nutrition, life advice, practices, dieting “and much more to keep you healthy both physically and mentally.”
Kike was one of the main characters of the regional chain Multimedios, with involvements in the late-night show SNSerio, the morning show Vivalavi, and Half and helped. Two days before his presentation on Ajusco television, he thanked his supporters, former employees and the company he had worked for in northern Mexico for nine years. “God is at work in each of us, in our lives and in the ways we walk. Today, too, I let myself be guided, doing my best with the certainty that whatever happens, that’s how it’s meant to be,” he wrote in his report. from Instagram.
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Born in Tamaulipas, he is no stranger to TV Azteca, having once been a part of their ranks on the regional show Tell me every morning. Now for what could be seen as his return, it’s odd that he doesn’t do so in prime time given his extensive experience in television and hosting.
“The weekend is renewed. We’re changing ranks, with great joy, with lots of content for everyone, because everything we do here is for your sweetheart. There are changes, new drivers are coming; There are people from Chihuahua, from Veracruz, people from San Luis Potosí“said Mayagoitia in his presentation.
His words soon came true. A day later, regulars Olga Mariana, Alex Sirvent, Mati Álvarez and Alana welcomed Lliteras Mayagoitia, Esmeralda Ugalde, Rafa Balderrama, Marcela López and Chicken Muñoz. Ismael Zhu Li, known as El Chino, was another surprising change when he left the Monday-Friday edition to reduce his attendance to weekends.
Criticism was not long in coming, from “unnecessary changes” to others saying “it was bad in itself and now it’s even worse” to the view that the new drivers are “an unnecessary filler “.
A possible homecoming
Another of the rumors that have surrounded the production of Maru Silva (who replaced Lluberes) is the alleged return of Ingrid Coronadowho has indicated that his priority for this year 2023 is to return to television.
If Ingrid Coronado has become one of TV’s most popular presenters — despite widespread issues with her exes Charly López and Fernando del Solar — it’s thanks to Venga la alegría. Furthermore, it is thanks to the exGaribaldi that the morning show exists to become the direct competitor of the also long-lived Hoy de Televisa.
“They opened the doors for me (at TV Azteca), they actually said to me, ‘What do you want to do? Welcome and what do you want to do?’ Mario San Román, I love him and I adore him because he was always like my godfather, and those were his words and I told him “My favorite rider is Andrea Legarreta, I want to race with her,” and she told me, “Okay, so we’ll ride tomorrow morning joy is coming“, he said in an interview with Yordi Rosado at the end of 2022.
She was the architect of the program and selection of then producer Adrián Patiño and conductors Del Solar and Sergio Sepúlveda who are still on board. “It was one of the most magical, fun and rewarding moments of my life.”
In the 17 years she has been on the air, the presenter has been her headline work three times, most recently in 2018 when she paused her career to focus on her book MujerÓN, the radio announcement and her children. But with the changes in the program, the author said: “Well, let’s see what happens, let’s see, this year 2023 is full of surprises.”
In Azteca I feel at home, finally it’s a place where I’ve been for many years, where I’ve had a lot of success, where I’ve received a lot of love from the people and from all our colleagues, and where I come and meet all the people I have been working and living with for many years is always a wonderful thing.
And among so many news, who also confirmed his departure was Roger González. “It is with great emotion that I close a cycle with the program Venga la alegría. I think it is the perfect moment for it Step aside and welcome new challenges and training in 2023. The most important thing in hosting this program was making great friends that I know will be with us for the rest of our lives.”
The changes are trying to stop the bad morning numbers. According to entertainment journalist Alex Kaffie, the Hoy program reaches more than a million viewers daily, while Venga la alegría only averages 400,000 viewers.
But the program Mayagoitia has joined isn’t the only one being transformed. More and more reports in recent days point to new program schedules and the return of one of the products that made the TV channel famous, soap operas.
It seems that the predictions from six months ago are beginning to come true.