Gabriel Santana wears Cropped at BBB 23 Men Stick to

BBB 23: Gabriel Santana enters the house with a shaved and bare stomach

At the entrance of the BBB 23 house, actor Gabriel Santana surprised with a cropped look in a cropped top and the fans went wild in the nets.

The piece, which was initially much more prevalent among the female public, reentered the menswear radar with force in 2022, attracting fans abroad and in Brazil.

Actor and singer João Guilherme caused a stir by “reacting” on his Instagram by wearing a crop top. At Paris Fashion Week, several models appeared in the pieces showing their bellies.

This fashion is not new. Especially in the 1980s and 1990s, the men’s crop top made history in films, clips and shows and even hit the streets. But how did this return with the right to the BBB 23 spotlight come about? Check out this “timeline” below:

first act
among the famous

Rapper Kid Cudi in crop top performs at Coachella Festival  Getty Images  Getty Images

Rapper Kid Cudi in a cropped top during a performance at Coachella

Image: Getty Images

Let’s start with the enthusiasts in the spotlight. In the 1980s, thenteen heartthrob Johnny Depp was among the defenders of the short blouse, at least on the big screen, when he hit his groin a cinematic record in the production A Nightmare on Elm Street (1984).

Johnny Depp one "Nightmare on Elm Street" (1884)  reproduction  reproduction

Johnny Depp in “Nightmare on Elm Street” (1984)

Image: reproduction

In the same decade, the multiartist prince considered the play on stage to be one of his most distinctive brands. Style fused with performances that, like his art, made him immortal. It is worth remembering Wembley Arena in London in 1986.

Prince at Wembley Arena in 1986 during a performance in London, England  Getty Images  Getty Images

Prince at Wembley Arena in 1986 while performing in London, England

Image: Getty Images

In later years, particularly in the 1990s, the costume became popular. It was no longer something that somehow belonged to the artistic universe to be adopted in casual looks albeit often in productions by major networks.

For example, Will Smith wore the cropped top as a uniform in the episodes of Um Maluco no Pedaço (1990). Lenny Kravitz, on the other hand, let her dreadlocks extend past the length of her blouse. Even Adam Sandler sported a look like this long before he became a Gen Z fashion icon.

Lenny KravitzGetty ImagesGetty Images

Lenny Kravitz

Image: Getty Images will throw in "Fresh Prince of Bel Air" (1990)  reproduction  reproduction

Will Smith in Crazy in the Piece (1990)

Image: reproduction

In this day and age, celebrities who wear their shirts with exposed midriffs are not coincidentally the same ones who have a major influence on fashion whether they dictate trends in public or are hailed as darlings of designer brands.

João Guilherme can be cited as our Brazilian example by wearing the “dress quickly and react” meme. Or rather, Supla, before influencers even dared to exist on Instagram.

In Strange Lands, Euphoria star Jacob Elordi has already given us an essay for Wonderland magazine in which the costume was the protagonist. In this version, it hugged the stomach like a corset instead of showing the muscular curves.

Even Jaden Smith, singer and son of the aforementioned William Smith, seems to have tiny cuts in his veins. Or rather in the closets.

Jacob Elordi  Reproduction/Wonderland  Reproduction/Wonderland

Jacob Elordi

Image: Playback/Wonderland Jaden Smith  Reproduction/Instagram  Reproduction/Instagram

Jaden Smith

Image: Playback/Instagram

second act
catwalks and brands

JW Anderson |  Fall 2022  Disclosure  Disclosure

JW Anderson | Fall 2022

Image: Disclosure

The obsession of the big labels to place the crop top as one of the protagonists of their men’s collections is not surprising. Here we can cite some of the driving forces, like the big rage for genderless and the accompanying obsession with the 2000s.

For example, while we see lowwaist trousers in women, the cropped blouse seems to play such a role in men.

Balenciaga is one of the prominent brands. The Demna Gvsalia collection presented for Fall/Winter 2019 has already introduced us to clothing. A shyer version but still smaller than the popular one.

In 2022, arable crops became ubiquitous. For Vetements, directed by fellow Gvsalia, Guram, the blouse appeared in an allearth tones look, with the fine mesh contrasting with the leather of the pants and jacket. And above all, an accessory: the underwear on display. After all, few things are intimately fashionable these days.

Balenciaga |  Fall/Winter 2019 Disclosure Disclosure

Balenciaga | Fall/Winter 2019

Image: Disclosure

Other labels have also been investing in the men’s piece at the same pace: Fendi, in a flirtation with tailoring, JW Anderson, in high relief, and GmbH, in a college adaptation of cardigans.

All this for both the Spring/Summer and Autumn/Winter shows. There’s no bad time for a man and his cropped.

Fendi |  Spring/Summer 2022  Disclosure  Disclosure

Fendi | Spring/Summer 2022

Image: Disclosure GmbH |  Spring/Summer 2022  Disclosure  Disclosure

GmbH | Spring/Summer 2022

Image: Disclosure

What does style consultant Gauss Damascena say in an interview for Ourthis strong presence of the cropped top comes as the younger generations are gaining traction as both consumers and influencers, so trends are gaining strength.

“I believe that the eyes of the fashion market are on young people more than ever, and I find it incredible that fashion can break down barriers and shake up the prevailing aesthetic,” says the expert.

Nobody is better than the young man and his audacity to be the protagonist of these changes.”
Gauss Damascena, image and style consultant

third act
In the streets

How will the cropped top end up on the street?   Reproduction/AlledMartinez  Reproduction/AlledMartinez

How will the cropped top end up on the street?

Image: Reproduction/AlledMartinez Street fashion around Paris Fashion Week  Edward Berthelot/Getty Images  Edward Berthelot/Getty Images

Street fashion around Paris Fashion Week

Image: Edward Berthelot/Getty Images

When it comes to street style, those embracing the crop top as part of the look are largely the queer community. Gradually, as on the catwalks, you can see that genderless fashion is gaining ground among consumers although its use is still somewhat limited to the underground scene.

For Gauss Damascena, there’s a counterpoint: at the same time that these clothes embrace diversity, they also immortalize a male body figure: ripped abs and the socalled “tanquinhos,” which we all know have no reality outside of the Instagram feed are .

“Fashion is far from inclusive,” says the fashion and style consultant. “We’re often inundated with images of defined and naturally unattainable bodies.”

This piece aims to frame and enhance those bodies.”

For those who intend to venture into this fashion with or without a body, within the stereotypes attributed to the crop top, the pro’s tip is: “Pay attention to the image you want to convey in order to be confident.” feel. Do you want to start slow? Try a short overlay with a longer, tightfitting mesh, like a second skin.”