PARIS, April 25 (Benin News / EP) –
Apple there Samsung are the brands most often chosen by mobile phone users when they want to renew their smartphones with refurbished models, a purchase option that is growing by 15% worldwide.
This is one of the conclusions that Counterpoint came to in its Global Refurbished Smartphone Tracker study, in which it set out to find out what is the popularity rating refurbished cell phones.
Refurbished cell phones are those that have been previously used either by another user or by the brand and which are offered for sale to the public after going through a testing process to determine that they are in an appropriate condition.
According to this study, shipments of new smartphones have increased 4.5% in 2021In 2021, refurbished smartphones saw a 15% year-over-year growth, and a large portion of that came from… Apple and Samsung.
In particular, both brands have self-service repair systems with access to spare parts, tools and official manuals that invite users to access the tools expand the use of their devices. In addition, the “right to repair” has been promoted in markets such as the European market.
This is largely due to the principles of technological and environmental sustainability, which would have prompted many of these users to give their old devices a second life rather than replacing them with older ones. to buy brand new ones.
Latin America and India are the regions that top the list of countries buying refurbished cell phones, with 29% and 25% of users respectively choosing these devices. However, United States, China and Europe have also seen strong volume growth since 2020: 15% for the first and 10% for the other two.
As research leader Jeff Fieldhack has noted, the choice of these terminals is also because they ” there was a lack of supplies in the secondary market in 2020 due to Covid-19, lockdowns and other supply chain disruptions”.
In addition, Latin America and India are among the regions that rely the most on second-hand devices. can be explained by the fact that in these “flagship regions” we where flagship brands fetch the highest retail prices.
“The secondary market offers consumers the opportunity to access these devices at retail prices 60% below those in the EU. the new versions. The improved durability and high quality of the flagship products make them very attractive in the aftermarket,” added Fieldhack.
CounterPoint points out that a large proportion of European users are also opting for these phones because of the various government initiatives that invite them to try this alternative telephone operatorswork to reduce e-waste.