In early 2023, Buffalo Bills safety Damar Hamlin suffered cardiac arrest and collapsed on the field in a game against the Cincinnati Bengals. A quick response from first responders might have saved his life, and he returned to football that fall. Users searched for updates on Hamlin, cardiac arrest information and Hamlin's GoFundMe toy drive, which raised millions following the medical incident.
Travis Kelce, a tight end for the Kansas City Chiefs, was also one of the top searches this year after his budding romance with Taylor Swift became public.
Actor Jeremy Renner, who plays Hawkeye in Marvel's “Avengers” films, was also among the most searched people on Google after he was run over by his snowplow in Nevada in January, leaving him in critical condition.
Renner was crushed by the seven-ton snow plow as he tried to help his nephew free the actor's car. He broke eight ribs, his right knee, his ankle, his collarbone and his shoulder, as well as his left shinbone and his ankle. Months later, he posted a video of himself running on an anti-gravity treadmill. When searching for information, users tended to search for “snow plow.”
Tucker Carlson, an on-air personality who quit Fox News in April, was also a popular search, introducing a show on X to his 11 million followers and recently launching a streaming service.