Barcelona confirmed on Friday they activated the infamous fourth ‘economic lever’ ahead of the start of the new La Liga season this weekend.
The Catalans sold another 24.5% of Barca Studios for a fee of €100m, as widely expected.
Here is the club’s official statement:
“FC Barcelona announces the sale of 24.5% of Barça Studios for 100 million euros to Orpheus Media, led by Mr. Jaume Roures, an audiovisual production company with a long history in content production.
“The agreement complements the agreement signed with Socios.com on July 29 and will help accelerate the growth of the club’s digital, NFT and Web.3 strategy.
The sale took place with the approval of the General Assembly of FC Barcelona “Members on October 23.
“With this investment, Barça Studios’ strategic partners show confidence in the value of the project and the future of digital content in the world of sport.”
The latest move will help improve Barca’s financial position but it’s not yet clear if registering all the signings will be enough.
Barca are yet To Robert Lewandowski, Jules Kounde and Raphinha as well as Ousmane Dembele and Sergi Roberto and play their first game of the season tomorrow.