Not only the “Pandoro Pink Christmas” designed by Chiara Ferragni: Now the Easter eggs have also come into the sights of the Milan public prosecutor’s office, which the day before yesterday launched an investigation into the case of the Christmas dessert advertised by the influencer Cremonese with a charity campaign without any suspects or criminal charges. Today, Deputy Prosecutor Eugenio Fusco, holder of the file, signed the delegation to the Economic and Financial Police Unit of the GDF to also carry out investigations related to the operation related to the Dolci Preziosi Easter eggs. The company has made it clear that it bears no responsibility for the charity affair.
The Milan investigation will therefore aim to find out whether both the Pandoro, which cost the influencer and Balocco a heavy antitrust fine, and the Easter Eggs were an alleged commercial operation by Ferragni disguised as a charity campaign to raise money Donate to sick children. According to initial reconstructions, the sponsorship of the Easter eggs would have taken place according to the same pattern as for the Pandoro. As Cerealitalia, owner of the Dolci Preziosi brand, explained in recent days, Ferragni received a fee of 500,000 euros in 2021 and 700,000 euros in 2022, against a donation of 36,000 euros to the association I bambini delle Fate. In this case, however, the branded eggs would have had the same price as the normal ones and would not have been sold at a price well above the market price, as was the case with Pandoro.
