by the online editorial team and Rosanna Scardi
Chiara Ferragni returns to television in Nove, from Fabio Fazio to Che Tempo che Fa: it is the first time since the Balocco case and the crisis with her husband Fedez
Here we are: eagerly awaited, in a black suit, Chiara Ferragni intervenes with a slight delay (compared to what he announced in the stories on Instagram). What's the weather like From Fabio Fazio to the tune of Shallow by Bradley Cooper and Lady Gaga. Acknowledge that Crisis with rapper Fedez, for the first time, but it doesn't close the door completely. And she talks about the investigation in which she is the protagonist and her future.
Ready to start with a swipe from Fazio to Codacons, who had asked the businesswoman a series of questions: “I heard that there was anticipation for this conversation – says Fazio – today you are shaking with fear.” I am not a judge, not one Court, not priest, this is not a place to ask questions that someone else wants. I am doing my job by invoking Article 21 of the Constitution. This is an opportunity to be honest. The real problem is how to be perceived as sincere.”
“I’m shaking a little – answers Ferragni – It was a tough time that lasted two and a half months. But my story is small compared to the tragedies happening in the world, I found myself at the center of a wave of hate. You think someone like me is prepared. But nothing prepares you for violence, it was difficult even for me because I am overprepared.”
Fazio compares Ferragni to Oppenheimer, the inventor of the atomic bomb. “You have built a story on social media that is second to none, you can't help but know that it is very dangerous.” But she specifies: “When something goes wrong, it's a nightmare. They praise you and you feel invincible, being criticized is harder.”
The host addresses the Pandoro goal crisis and Fedez. “It all started on December 15, 2023,” she says, the turning point in the cartel affair. I thought I had made the transactions in good faith“I realized that if some had misunderstood my intentions, things could have been done better.”
The host returns the Pandoro Gate with the donation to the Regina Margherita Hospital, which was already made during the contract phase by paying 50,000 euros. “Charity must be done in a private way – is Ferragni’s opinion – but sometimes even in a public way it can set off a beacon and give rise to imitation phenomena. In Sanremo I donated my fee to women who were victims of male violence. The same thing happened during the Covid period, Federico and I donated 50,000 euros each, if we had not communicated it would have remained 100,000 euros.
Ferragni comes back to talk about “communication failures” – he explains – I shouldn’t have tried to be strong and perfect, it’s nice to show imperfections, I looked at models, actresses and singers and said: “Wow , nothing can influence me.” I have goals now, but the insecurities are the same ones I carried as a child, they stay with you forever. A support group can help you. That's why Fazio demands: “Do commercial and beneficial relationships have to run in parallel?” “Yes,” she replies, “there is a regulation.” After the Balocco case, I made a video to demonstrate my goodwill, and that video became analyzed; Some said I did it without makeup on purpose. I communicate that I give it all back to show my goodwill and apologize. I don't want to be in this situation again in the future.
The last time the influencer was on the show (then aired on Rai 1) was in 2018 with Fedez and J-Ax, while the first interview with Fabio Fazio is from 2017 on Rai 3. In this episode he introduced himself for the first time as the character Ferragni once again. “On social media – she comments – there is actually a small part of my life.” And here are the most expected questions, the ones about Fedez. «I would like to become a strategist, unfortunately that is not the case. “Followers learn to understand you even when you see a photo, even when many others see something bad,” he says, responding to those who are convinced that the marital crisis is a communication strategy.
Then the reconstruction of the story with the rapper. “Federico is similar to me, we met and it was a blast,” he remembers. We both gave up privacy for personal history. I will continue to do that. I grew up with this idea. Of course there are also negative sides, they are part of the game.”
The crisis is publicly confirmed for the first time, but not the reasons. “We will talk, We are two adults who love each other, it's not like we're closing bridgesIt is a time of crisis, but we have had it in the past too, this one is a little stronger…”
Plans for the future? «Live more in the present. Sometimes I notice that the memory of something I did in the past is more pleasant than the moment in which I experienced it: we don't focus enough on the present. Social media isn’t everything, it’s a beautiful world, but there’s a whole life out there that needs to be lived.”
Shortly before the broadcast, Ferragni posted a photo of himself with a group of fans on Instagram.
On Sunday afternoon, Ferragni published a series of stories in which it says “excited” to the point of crying and shaking with fear. But he continues: “It's okay because it's me and I'm real.” Words that recall the words he said a few days ago in an exclusive interview with Corriere: “We are all fragile, we all have our insecurities.” I am infinitely grateful for my life, but I'm not perfect and I don't even want to appear that way anymore.
Meanwhile, Codacons wrote a letter to Fabio Fazio, asking him to ask the digital entrepreneur some specific questions during the interview on behalf of cross-examination.
The Balocco case and the allegations against Chiara Ferragni
As mentioned, tonight is Ferragni's first television appearance since then Legal events related to the above-mentioned Balocco casebut also to similar operations on the Dolci Preziosi Easter eggs and the Trudi doll, which, according to the Milan public prosecutor's office, could be related criminal design (Hypothesis that Ferragni denies).
The accusation relates to unfair commercial practices and in particular to misleading advertising in connection with the activities of Charity. According to the prosecution's hypothesis, consumers would have been led to believe that by purchasing the designer Pandoro (and, by extension, the Easter eggs and the doll sold under the Ferragni brand) they would have contributed to the donations announced by the entrepreneur. even if the latter had actually already happened. The price difference between the products would therefore only have been a benefit for the company and the influencer, but not for charity.
Ferragni insisted from the beginning – including in the interview with Corriere – that he always acted in good faith, but also admitted that he made mistakes. She apologized and donated one million euros to the Regina Margherita Hospital in Turin. At the same time, however, the entrepreneur stated that she considered the antitrust sanction to be disproportionate (further). a million of euros): For this reason he submitted to tar two from Lazio Appeals with which he requests the repeal of the provision.
The crisis with Fedez and the divorce rumors
That is not everything. This is also Ferragni's first television interview the day after Separation from Fedez. The rapper and entrepreneur left her marital home a few days ago, Ferragni no longer posts photos with her husband and for days she has always appeared alone, on social media, alone or with her children. Marriage over? The crisis appears to be over, but it is unclear whether the two have already decided to say goodbye. A few days ago, the businesswoman told Striscia la NOTEIA: “I have not abandoned Federico and this is not a communication strategy.” Meanwhile, on March 3, he published pictures from Rozzano: “I'm back.” His parents live in the municipality in the Milan hinterland. On Instagram there are also pictures of his children Vittoria and Leone, who are presumably with him while their mother prepares for the interview with Fazio.
The Interview: Will Ferragni answer questions about Fedez?
During the Corriere interview, Ferragni did not want to reveal any details about his marital situation. «Federico is my husband. And in my opinion, in certain situations of external chaos, it is better to keep other things within the couple,” she explained, explaining that for her “protecting the family and children is the top priority.” Fedez himself, under pressure from reporters in recent days, has reiterated the need to focus on children's well-being. It is difficult to imagine that the crisis between the two will not break out today. However, in the stories published a few hours before the interview, Ferragni promises sincerity: “Tonight I won’t be perfect like I always try to be, amen. Perfection is an illusion, I want to be myself, with all my weaknesses.”. Then, as if to reinforce the concept, she reposted a message from a supporter who privately encouraged her to be herself (“In recent months, many have thought that everything you do or say is based on a strategy constructed. In truth, who he understands. “You are deep within yourself and know that you are only yourself. It will be enough that you are like that again tonight.” As a sign of gratitude, the follower's words are a handful accompanied by emotional emoticons.
Questions about Codacons
Codacons, meanwhile, is pressuring Fabio Fazio to be willing to ask Ferragni some specific questions about the legal issues that concern them. In January, the moderator had commented on the Ferragnez case in an article published on Oggi, in which he criticized the “clothes of bile” that were poured on Ferragni and Fedez, without thinking about the “burden of poisons” that were on the Couple weighed and demonstrated “Disinterest in the wounds that they procure.” Today, Codacons describes the decision to invite Ferragni to the show as “very delicate” and suggests that Fazio immediately asks them – among other things – whether the presence of purchased followers can be excluded from their social profiles, or why this is the case After the Balocco affair broke out, the posts about Easter eggs, which were also sold for charity and were the focus of the prosecutor's investigation, were deleted from the influencer's social profiles.
In recent days, after the announcement of the interview with Che Tempo che fa, Codacons had already taken a first step and made an urgent appeal to the TAR of Lazio to demand that viewers be guaranteed “the accuracy of the information during the broadcast”. becomes. “To prevent the influencer's intervention from becoming a defense without cross-examination on the Pandoro Gate scandal.” The appeal in question was immediately rejected by the administrative court, as it considered it unable to intervene due to the lack of an already established violation. Furthermore, it is not part of the duties of the TAR to monitor the implementation of a television broadcast, which takes place within the time and manner desired by its creators.
However, the consumer association reiterates: “We are sure that Ferragni can say whatever he wants without cross-examination and may continue to classify the serious misconduct of his companies as fake news or simple communication errors,” thus deceiving consumers. Spectators with the participation of Fabio Fazio, who is known to have a tendency to pamper his guests while avoiding unpleasant questions.” The final warning from Codacons is clear: “In case of misconduct If Agcom does not take action, the TAR may intervene to decide on possible sanctions.”
Lucarelli's comment
Many comments preceded Ferragni's March 3 interview. The journalist Selvaggia Lucarelli – who brought up the Pandoro affair – finds the similarities between the statements of Barbara d'Urso in the living room of “Domenica in” and on social media of Chiara Ferragni, just before “Che tempo che fa”, on Nove, but also in the past, when the Pandoro gate exploded. “The drama of my lost job. A painful time, fortunately there were my sisters, friends and people who loved me. I'm not perfect, my mistake was trusting too much, it was the fault of others who told me what to do. This job was my dream as a girl, I struggled to get here. The people are still close to me. My happy thoughts are children. “How beautiful the children are,” writes Lucarelli.
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March 3, 2024 (modified March 3, 2024 | 9:50 p.m.)
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