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Crocs has committed itself to country-western with its new shoe.
The company, widely known for its foam clogs, has launched Crocs Classic Cowboy Boots, which will launch in just over two weeks. The list price on the Crocs website is $120.
The cowboy boots are “one of the most sought-after Crocs shoe designs in the brand’s history,” Crocs said Thursday.
A photo of Crocs’ upcoming cowboy boot design (Crocs)
Crocs said it will sell the boots for a limited time.
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During this period, the company will list the boots on its website and have them in stock at certain Crocs stores, a news release said. The company operated 346 Crocs and 9 HEYDUDE stores at the end of June, Crocs reported in its most recent earnings report.
Crocs’ classic cowboy boots only appear to be available in black.
According to the press release, the company incorporated “high-shine crocodile embossing” and “Western-inspired stitching” into the boots. They will include a “first-of-its-kind rotating spur tag” that attaches to the back strap.
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Crocs fans will also receive Croc Star and Cowboy Duke Jibbitz charms to put on their cowboy boots, according to the listing on the company’s website. Duke is the name of Croc’s crocodile mascot.
| ticker | Security | Last | Change | Change % |
|---|---|---|---|---|
| CROX | CROCS INC. | 84.82 | +0.55 | +0.65% |
Their release is scheduled for October 23rd, coinciding with Croc Day, which the company describes as a “fan-created holiday” that takes place on the same day every year. It falls into “Croctober.”
Crocs says it sells over 100 million pairs of its shoes every year.
A Crocs sign hangs outside a store at the Woodbury Common Premium Outlets shopping center in Central Valley, NY on August 26, 2018 (Gary Hershorn/Getty Images / Getty Images)
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The foam clog maker reported revenue of $1.96 billion for the first six months of 2023, up 20% compared to $1.62 billion in the first half of last year corresponds. Net income rose 55% to $361.96 million in the first half.
Crocs shares have been traded on Nasdaq for 17 years.