Social media users have pledged never to give Disney a penny again after the company partnered with a gender-biased TikToker to promote girls’ clothing – a move many are comparing to Bud Light’s disastrous partnership with Dylan Mulvaney.
Seann Altman, who sometimes dresses as a woman but uses the pronouns “he/him,” wrote a sponsored post for the Disney Style TikTok account showing how he put together a Minnie Mouse-inspired look .
“I literally look like Minnie Mouse and I’m a perfect match for Mickey and his friends,” he said in the video, which showed him dressed up. “The bow, dress and shoes really sealed the deal. ‘Now I’m stylish, bold and fun, just like Minnie Mouse!’
The parents quickly reacted angrily to the ad. Many said they would not do business with the company as a result, and urged others to follow suit.
“Disney thinks parents and children are really stupid and just as evil as they are” called Christian Twitter personality Linda Marie Lovison. “PARENTS – Eliminate all Disney movies from your family life.”
Social media users have pledged never to give Disney another dime again after the company partnered with gender-biased TikToker Sean Altman
Altman, who sometimes dresses as a woman but uses “he/him” pronouns, made a sponsored post for the Disney Style TikTok account
One parent tweeted, “I’ve been saving for a trip to Disney World with my daughter for two years.” I was hoping they would come to their senses about this crap, but they show no sign of it. Caribbean cruise, here we come. It’s easier for me to afford anyway.’
One second said: “I’m a mother of young children and I’m proud to say… No, I’m NOT going to spend (at least) 10 grand to take my family on the ‘usual’ trip to Disneyland to enrich this giant, heartless, globalist, nauseous human being – wake up ‘Mega Corporation.’
A third warned, “Parents: It’s time to get your kids off Disney.” They’re using a GROWN MAN to market clothes to little girls. The gendered MAN says that one day he is a girl and other days he is a man. “Disney indoctrinates your children.”
Another grandfather tweeted: “I will say that every day for eternity.” you can’t trust them with children!”
Many are comparing the boycott calls to the aftermath of Bud Light’s now-infamous partnership with TikToker Mulvaney, which sparked a boycott that wiped out more than $27 billion in the brand’s market value.
Cassandra MacDonald, Editor-in-Chief of the conservative online media portal TIMCAST News, called Disney “obviously learned nothing from the bud light fiasco.”
Another Twitter user called: “Disney goes FULL BUD LIGHT.” And Bud Light never comes into its own.’
has reached out to Disney and Altman for comment on this story.
Parents, including Christian Twitter personality Linda Marie Lovison, were quick to get angry at the ad, with many saying they would not do business with the company
Many objected to the company using a grown man to market children’s clothing
Some said they would not take their family on the typical Disney outing in protest
At the Disney Style promotion, which promotes clothing and accessories from the Disney line, Altman first said he would “look at the most iconic group of friends” and delve deeper into the Mickey Mouse family.
Altman has over 700,000 followers on TikTok and over 157,000 on Instagram.
“I dress up, make little changes and sing sometimes…” he wrote in his Instagram bio, where he lists his pronouns as “he/him.”
On YouTube, he said: “I love fashion and I believe that people should be able to wear whatever they want, depending on how they feel, without restrictions.”
“I dress for how I feel on a particular day.” “What I wear reflects how I feel on that particular day,” he told Serving Magazine. “I usually shop in the women’s department, but always make sure to cover the entire store.”
Disney Style’s marketing team is hoping that the partnership with Altman will be more successful than their peers at Bud Light earlier this year.
It was the most popular beer in America for over two decades, but in April the brand released a promotion featuring transgender influencer Dylan Mulvaney, sparking a major boycott.
She received a special tin to celebrate 365 days of “being a girl” — the phrase she used to describe her transition from man to woman.
Anheuser-Busch InBev, the brand’s parent company, lost a staggering $390 million in lost sales in the wake of the crisis.
The world’s largest brewer said sales to US retailers fell 14 percent, adding that it performed “below the industry”.
Many are comparing the boycott calls to the aftermath of Bud Light’s now infamous partnership with TikToker Mulvaney
Another Twitter user said, “Disney goes FULL BUD LIGHT.” And you never get full Bud Light’
Disney’s partnership comes months after Bud Light teamed up with Dylan Mulvaney to celebrate their “365 days of girlhood.”
In a statement, the company attributed the declining sales to the backlash it was facing over the partnership with Mulvaney.
Disney’s move also didn’t come long before Walt Disney reported a rare but big loss in its second-quarter filings on Wednesday, as the pressured brand shed a staggering $460 million as admissions fell in Disney World subsided.
Additionally, the company has announced that it will increase the price of its ad-free Disney+ subscription to $13.99 per month and plans to launch a premium duo that includes Hulu with no ads for $19.99.
The price increase represents a 27 percent increase from the current price of $10.99 and takes effect on October 12.