Today, the 28th, during Unlock CCXP, the opening event before CCXP 2023, BIG Festival CEO Gustavo Steinberg revealed news that promises to shake up the gaming industry in Brazil and Latin America: the organization of gamescom in Brazil. The date has already been set, from June 26th to 30th, 2024.
With this news, the BIG Festival (Best International Games Festival), the largest independent games festival in Latin America and a major economic forum, will be integrated into the recently announced gamescom Latam.
Come on, Brazil! 🇧🇷
gamescom conquers the world,
And now Brazil is taking part in gamescom latam! 🌎🎮 pic.twitter.com/6e98bbSx7Y
— gamescom (@gamescom) November 28, 2023
The arrival of the largest gaming trade fair in the world has a significant impact on the event calendar for gamers in Latin America. The fair is expected to reach as grand proportions as its German counterpart, with stands from popular brands in the industry, further expanding the reach of the BIG Festival itself, as the idea is not just to be a Brazilian event, but one , which refers to the entire region and neighboring countries. And of course the expertise of the Omelete Company, which in addition to BIG is also responsible for the Comic Con Experience (CCXP) and GameXP, is intended to increase the level of the event.
The partnership is the result of the coming together of heavyweights from the world of gaming and entertainment:
Koelnmesse, one of the world’s leading trade fair organizers with more than 80 events per year in several countries. Gamescom organizer in Cologne and Singapore.
game, the association of the German gaming industry, brings together the entire video game ecosystem, from development studios and publishers to eSports organizers, educational institutions and other related institutions. Brand owner and coorganizer of gamescom.
BIG Festival, the largest gaming festival in Latin America.
Omelete Company, leader in the pop culture segment in Brazil, creator of CCXP, the largest comic in the world, and Game XP, the largest wildlife park in the world, among others.
“The founding of gamescom latam corresponds to the recognition of Brazil and Latin America as key territories by the world’s largest gaming companies. It is also an important connection between two events that already had the same character: both gamescom and the BIG Festival celebrate the gaming world and gaming communities, showing fans the latest releases, the best games and much more. For this reason, the BIG Festival will continue to exist as one of the areas within gamescom latam, attracting the best independent games from around the world, as we have done since 2012, but now on a platform with significantly increased visibility,” says Gustavo Steinberg , CEO of BIG Festival and now of Gamescom Latam
MeuPlayStation is a partner
MeuPlayStation, already established as a partner of the BIG Festival, also takes on the role of media partner of gamescom Latam in a broader sense. This means all coverage of the event, including announcements, broadcasts, previews, awards, testing and gameplay, will be presented here firsthand.
gamescom Latam in Brazil
- When: June 26th to 30th, 2024.
- Where: São Paulo Expo, São Paulo.