Your Amazon tablet or laptop could land right on your doorstep, in plain sight of all your neighbors.
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According to Andy Jassy, one of the managing directors, this change represents the next logical step for the American e-commerce company.
Mr Jassy hopes consumers, overwhelmed by the unmanageable amount of Amazon boxes piling up in their bins, will be pleased with this new initiative.
AFP
The giant’s new vice president of innovation and packaging, Pat Lindner, told the Washington Post that “the company has a significant need for innovation in packaging,” a situation that “company executives are recognizing as increasingly important.” “.
Already today, 11% of the products on the Amazon website offer this option of delivery without the famous brown box that hides the contents of the package, according to company data reported by the Washington Post.
Consumers usually have the option to collect this additional packaging when they place their order, but some customers have not yet noticed this option on the website.
Kenneth Levine of New Jersey, who receives about one Amazon package a week, laments the waste caused by this overpackaging.
He says he would be open to trying this new initiative to deliver non-fragile products like books if given the chance.
However, other customers have also expressed their dissatisfaction with the X platform, such as user Keiko, who received a computer part without a signature box.
Or this user who ordered a new sweeper and will be “angry” if “someone stole it before it got to their house.”
Amazon didn’t put my vacuum in an Amazon box – I’ll be mad if someone steals my package when I get home
— 💎 (@THEHOLYKOREN) August 4, 2023
Amazon, which responded to complaints from these two consumers