Pharrell Williams is Louis Vuitton’s new male creative director (Twitter)
The renowned luxury brand Ludwig Vuitton, leader of the LVMH LVMH.PA group, announced a major addition to his team this Tuesday. It’s about the American musician, producer and stylist, Pharrell williamswho was named as director artistic of the collections masculine From the brand.
Both the musician and the company shared the news on their social networks.
“Louis Vuitton is delighted to welcome Pharrell as its new male Creative Director,” the message, shared on Twitter and Instagram, begins.
“Pharell Williams is a visionary whose creative universes range from music to art to fashion and has established himself as a global cultural icon over the past twenty years.‘ he points out below, adding that ‘the manner in which breaks boundaries through the diverse worlds it explores, aligns with Louis Vuitton’s status as a Maison Cultural and reinforces its values of innovation, pioneering spirit and entrepreneurship.
Louis Vuitton and Pharrel Williams statement (Instagram)
Along with the announcement, the brand revealed that their First collection will be revealed next Juneduring the Fashion Week masculine In Paristhe most appropriate moment for this presentation.
Pharrell’s arrival at Louis Vuitton comes after more than a year’s vacancy in the position, which was held by until November 2021 Virgil ablohbut was never replaced after his death from cancer at the age of 41.
Abloh is remembered as one Artist multifaceted who became a fashion icon thanks to her ability to deftly blend luxury with everyday streetwear. This is how Williams will follow his line, true to his versatile and modern style.
While this is the artist’s main approach to the brand, it’s not the first time the two have worked on a project. In the past they had already performed twice with sporadic collections.
The President of Louis Vuitton expressed his delight at re-collaborating with the artist (Twitter)
That’s because Peter beccariPresident of Louis Vuitton, commented in the statement released in the last few hours: “I am delighted to have Pharrell back on the premises after our collaboration in 2004 and 2008.”. Once again he emphasized “his creative vision beyond fashion”.
Williams has been involved in the artistic field for years, although he rose to fame in the music world after producing and voicing hits “Happy”, to be lucky And “Blurred lines”. Thanks to them he won 13 Grammy Awards and landed a jury seat at the popular singing competition, The Voice.
Thanks to its great success, Pharrell has won several awards including 13 Grammys (Portal)
The artist is also no newbie when it comes to fashion. Already in 2005 it was considered the second best dressed man in the world, according to Esquire magazine. He is also a regular on the catwalks of the most famous brands in the world, such as chanelsin which he became the first man to take part in advertising the Maison’s bags.
His name, in turn, is associated with capsule collections adidas and with Nigo, creative director of the company kenzowith whom he founded urban clothing brand Billionaire Boys Club and shoes Ice Cream.
(With information from AFP and Portal)
Continue reading:
The stunning red coat Rihanna wore to the Super Bowl has a moving meaning. Shakira brought a new reference to piqué on “Valentine’s Day.” What does the song that would have dedicated Shakira Piqué and Clara Chía say on Valentine’s Day