He's already the most famous Apprentice contestant – he rose to fame in the noughties as one half of the British garage band Architechs.
But now contestant Tre Lowe's wife says he also has the courage and determination to win the new series after overcoming a series of adversities far tougher than any the show can throw at him.
Three years ago this week, Tre suffered the pain of losing his brother Ashley Akabah – his “soulmate” and beloved bandmate with whom he released a string of hits, including the 2000 hit Body Groove.
Enas, 33, says: “We've both experienced so much grief. “Changing other people's lives is really what drives us both.”
She briefly touches on Ashley's loss, saying, “Ashley died right at the start of Covid – before people really knew what it really was.” The loss of his brother, his soulmate, a fellow artist – hit Tre deeply. But Tre has to talk about the rest himself.
Apprentice star Tre Lowe's past heartbreak was brought to light as the musician lost his brother to Covid and struggled with disapproving family members to marry his beloved wife Enas
Tre's wife says he also has the courage and determination to win the new series after overcoming a series of adversities far tougher than any the series can offer him
Tre made his Apprentice debut when the new series launched on Thursday night
Enas, 33, says: “We've both experienced so much grief. “Changing other people's lives is really what drives us both.”
Tre and Enas enjoy a lavish lifestyle
“Being there and just listening was what I did.” Going through this grief together was such a big deal…
“I lost my father to a stroke in 2015 and my family returned to our country – Libya – while I stayed in the UK and had to start from scratch…
“I remember feeling abandoned and scared. And I remember going to coaching with Tre and he said to me, 'What are you going to create now? You can do anything'.”
Despite being friends for six years before getting engaged in 2022, Enas said some of her family members also disapproved of their relationship – due to their different cultural backgrounds.
The self-starter, who came to the UK as a Libyan refugee in 2011 and has gone from working as a cashier at Sports Direct in Croydon to running a successful beauty agency and becoming a refugee advocate, admits: “Getting married alone was a big deal for us.” because it just felt so impossible at first…
“We ruled it out for many years because I'm from Liyba and Tre is British with Nigerian descent.” My family didn't agree with it at all…
“People from my country marry other people from my country.” When we first came to Britain I had to fight for a right to live here…
“When I won my appeal, the rest of my family returned to Libya and interrupted me. I felt completely abandoned, but when I met Tre he showed me what was possible…
Despite being friends for six years before getting engaged in 2022, Enas said some of her family members also disapproved of their relationship – due to their different cultural backgrounds
“I was earning £750 a month and living with a friend in a two-bedroom flat in Thornton Heath, setting up my fashion and beauty agency Arabella and making incredible contacts and friendships…”
“I learned that you have nothing to lose when you hit rock bottom.”
Ahead of tonight's new series, in which Tre and 17 other contestants travel to the Scottish Highlands to organize a company day out, Enas says: “We are making a contribution and creating a legacy because of the pain we have experienced – through loss from people, through.” “The fact that people don’t believe in us and that we create things from scratch – that’s what keeps us going.”
Enas and Tre, who now live in London's affluent Notting Hill district, married last July.
But preparations for the wedding weren't without drama – after she convinced him to sign up for the show.
Some of Enas' pals were convinced Tre, 49, had been jailed – after he disappeared in the run-up to their wedding to secretly film the long-running BBC series.
She jokes: “We had the cover story that Tre was meeting his family in Nigeria and he couldn't access his phone or make calls, but of course a lot of people didn't believe me…”
“Then I was with one of my best friends when I received a letter from him – which he should have sent.” She could see this huge smile on my face…
Enas and Tre, who now live in London's affluent Notting Hill district, married last July
The couple first met in 2016 through mutual friends at a book club at London's Soho House
“But she just looked at me and said, 'Enas, he's not in Nigeria!' He wouldn't send you a letter from there. He is in prison!…
“I don't know what she thought he did, but she just didn't believe our story, so I was really relieved when I was able to tell people that he had just filmed a TV show!”
The couple first met in 2016 through mutual friends at a book club at London's Soho House.
She admits, “When we first met, he didn't talk to me any differently than he talked to the men in the room.” In fact, he was most interested in talking about real estate with my cousin. I felt left out!' She smiles.
“But then I definitely knew I was attracted to him because he offered motivational coaching, and I remember finding any excuse to let him coach me.” We were friends for six years and then it happened to us It just clicked and we thought, “Should we just give it a try?”
“I was attracted to him from the start and he always says the same thing now, but we both ruled out meeting because of our backgrounds and the fact that we had other relationships and other things.”
Tre proposed on Enas' 30th birthday – she had a friend decorate her apartment with roses before proposing with a diamond engagement ring
Tre proposed on Enas' 30th birthday – she had a friend decorate her apartment with roses before proposing with a diamond engagement ring.
But it turned out to be the first of two rings he had to get before the wedding.
Enas explains: “He gave me a beautiful diamond ring, but I lost it.” To this day I don’t know what happened. But he was very calm with me because he knew how upset I was! Then he bought me another one!'
They married in July at The Ned – an exclusive private members' club in London.
Among the 200 guests was one of Tre's long-time friends, television presenter Sarah-Jane Crawford. A picture of Tre's late brother adorned the wall as a tribute to him.
Knowing that Tre would be away in the weeks leading up to their big day, the couple hired two wedding planners and Tre took care of the organization.
But Enas admits: “My family wasn’t originally on board.” My mother was against me getting married outside of my country.
“It was really difficult having those conversations with my family while he was away and I really missed Tre not being there at that time. “I'm not going to pretend it didn't affect me.”
It was only the day before her wedding that Enas' mother received her visa for the UK and was able to fly to the wedding from Libya
It was only the day before her wedding that Enas' mother received her visa for the UK and was able to fly to the wedding from Libya.
She quickly changed her mind about Tre when she met him.
Enas explains: “I love my mother and my family, but I stand for the things I believe in, and I believe in Tre.” I knew they would come around, and they did. Mom loves him now because she stayed after the wedding and got to know him properly.
“She comes from a background where you're afraid to do something you don't expect, so I feel bad for her…”
“But once she gets over the fear, she loves Tre. Now she loves talking to him more than me and they have this amazing bond…
“Her walking me down the aisle was a surprise to everyone and it was a magical day to celebrate our cultures.”
Although Tre has already achieved fame, Enas admits: “As successful as Tre is, he is nowhere near as successful as Lord Sugar…”
Enas encouraged Tre to sign up, telling him, “Just be yourself.”
“No one can deny the power of an investment from him and the impact it can have on his brand and business. And as good as fame can be, it can also be difficult.”
Enas encouraged Tre to sign up, telling him, “Just be yourself.”
She says: “He wasn’t approached.” He applied like everyone else.
“I was obsessed with the program. I watched season 17 all the time and so he came to watch it with me. And Tre had bought the book from Lord Sugar, so I said, 'Tre, why don't you do it?' And he was actually very open to it.'
Now Enas believes he has what it takes to win Lord Sugar's £250,000 investment and work with him.
She says: “He has felt fame before, but he also had challenges with it.” People develop ideas and there is not as much privacy…
“But his love for people is very strong.” I hope people can identify with him. “He's very loving, gentle and generous and he really cares about people, so I hope the public and Lord Sugar see that in him.”
The Apprentice, Thursdays at 9pm on BBC One and iPlayer
Now Enas believes he has what it takes to win Lord Sugar's £250,000 investment and work with him