The EU relies on Taylor Swift to mobilize young voters

The EU relies on… Taylor Swift to mobilize young voters – TVA Nouvelles

Taylor Swift as savior for the European elections in June? The idea is gaining ground in Brussels.

After the American superstar encouraged his admirers – successfully – To to vote in the United States, his announced visit to Europe in the spring is giving the European executive branch some ideas.

“No one can mobilize youth better than young people themselves,” European Commission Vice President Margaritis Schinas of Greece told reporters on Wednesday.

“It is young people who can encourage young people to participate more (in the elections), much more than EU commissioners in a press room,” he admitted clearly.

“Taylor Swift, for example,” he continued, smiling.

And to remember the colossal influence of the interpreter of “Shake It Off” or “Bad Blood”: The 34-year-old artist, Personality of the Year according to Time magazine, invited his approximately 270 million subscribers on Instagram To in September the Vote.org platform to participate in the 2024 fall elections in the United States.

Result? The organization recorded more than 35,000 new registrations that day, a 23% increase compared to the same day last year.

“I really hope we will do the same for young Europeans. I really hope someone on his media team is watching this conference and can share our concerns with him,” he added.

Taylor Swift will travel to Europe this spring as part of her world tour. A first concert in Paris is planned for May 9th, Europe Day.

More than 400 million Europeans will go to the polls from June 6 to 9 across the 27 EU countries to renew Parliament, an institution that helps pass laws alongside member states.

In the last elections in May 2019, voter turnout increased, but the Union average was only 50.66%.

Turnout was even lower among those under 25 (42%) and those aged 25 to 39 (47%), but represented a significant improvement compared to the last election in 2014 (at rates of 28). % and 35% respectively were recorded). , according to figures from the European Parliament.