First was the show, the red carpet. Then came demand, love, politics, innovation, humor. The important thing. The awards. The delivery of the Ondas, which in this 70th edition has taken a step towards the fusion of “creativity” and “rigor” of the best national and international communication projects.
The gala began with one of the highlights, Úrsula Corberó, who won Best Actress for her role in The Burning Body and did not hesitate to ask for “communication and understanding” between those “at the top”. The politicians. “It is possible [relacionarse] without confrontation. No more wars. Let us love and respect each other,” he urged. Corberó was visibly touched by receiving the “first prize” for her performance and thanked her for the “freedom” to play a role (that of Rosa Peral) that she described as “complex”, which was the first ironic caused laughter.
Joining the pleas was Juan Diego Botto, best actor for “I Don’t Like to Drive,” in which he called for an end to the war between Israel and Palestine. “The greatest horror of the last century was the dehumanization of the Jewish community. Now let’s not make the same mistake with the Palestinian community. “The terrible attacks by Hamas cannot justify the murder of thousands of boys and girls.” Huge applause in the Barcelona Lyceum.
The Kings League team with Ibai Llanos (second from right) on stage. Quique Garcia (EFE)
The organization advocated for a dynamic system to make delivery as digestible as possible. When the speeches became too long, the voice became murky. Funny and elegant at the same time, to avoid long speeches in a room where emerging and traditional media mix. Best current affairs program by Informe Semanal; to the Kings League, best entertainment program.
The relevant questions
When accepting the award for the weekly program, Pep Vilar, head of RTVE News, strongly defended the work of journalists in times of polarization and tension. “Our profession must protect itself from insults and threats. We cannot allow them to attack us. A colleague recently said to me: “What hurt me most is hearing ‘You’re a whore’ coming from the mouth of a fascist.” The applause came back.
Vilar also referred to the interview that Silvia Intxaurrondo, a TVE journalist, as the best presenter for “Highlighting the importance of relevant questions”, conducted with the PP candidate Núñez Feijóo during the electoral period, in which she publicly corrected the data contained therein. “Silvia had to ask the questions she had to ask. Public television coped well under the crushing pressure. Will follow.” The journalist claimed the “freedom” in newsrooms to report despite the great “pressure” and recommended young journalists “not to be afraid.”
On the other side of the communication spectrum, Oriol Querol, general manager of the Kings League, appeared on stage, awarded for the best entertainment program, presenting himself as “some crazy person”. “This circus is the result of a lot of work,” defended the manager, who accepted in conversation with EL PAÍS that the award is “a bridge that unites two parallel worlds”. Querol defends the possibility of introducing new content formats without having to compete with others. “They wanted to confront us with the traditional media; But we didn’t want to change anything, we wanted to live with them,” he notes. Of course, Querol regrets that part of the process of integration into the audiovisual system was delicate due to the views of the most traditional sector. “Many young streamers have been praised for their courage, but now it has been shown that there is a place for everyone.” One of them, Spursito, presented the league’s president, Javier Tebas, with a bill that was against the Kings League. “I dedicate it to him. Good luck with what lies ahead.
The actor and comedian Lluis Jutglar “Peyu” receives the Ondas for the best proximity radio show for El Búnquer.Quique García (EFE)
It wasn’t the only accusation of the evening. Lluís Sitjar, known as Peyu, one of the creators of El Búnquer, the best proximity program, lamented the “silence” of “Spanish culture” in recent years. “Sometimes we missed you. I don’t know if it was out of fear of losing a few tickets, but your market is 40 million people and ours is two or three, and we survived. If the fear is to lose the audience of Ferraz’s fascists, it is time to lose the fear.” Even more applause, for example when the podcaster Nerea Pérez de las Heras, moderator of the gala together with the journalist Aimar Bretos , intoned “It’s over!” Accomplices of the soccer world champion against sexist attitudes.
None of the applause was as long and unanimous as that of the former football player Juan Carlos Unzué, who suffers from ALS and is the protagonist of Unzué. The last team from Juancar, best documentary of the evening. “We hope that all political parties will support the ALS law and that it will come into force as soon as possible. If there’s something we ALS patients don’t have, it’s time. “Illnesses know nothing about ideologies and political interests.”
The singer from Arde Bogotá opens the gala. Lorena Sopêna (Europa Press)
Publicly outside
The gala brought together dozens of people who didn’t want to miss the stars’ entry into the big theater. Ibai and Úrsula Corberó were among the most celebrated. “Sometimes I don’t know how to explain what I do, but for a while my grandmother thought I was a news presenter,” the communicator admitted during access.
At the same time, the Cartagena band Arde Bogotá, named Musical Phenomenon of the Year, appeared, which opened the gala with one of their performances and expressed their anger at not yet having the Murcian meat pies that are now being sold tried it in a store. from Barcelona. “We’ll definitely have to try them out next time.”
Juanjo Millas and Javier del Pino, winners of the Ondas Prize for Best Program Idea, try to do things. After this award, the writer Millas, winner of the Planeta Prize, is faced with the dilemma of whether he can speak or write better. “I have terrible diction, I can’t speak well, but I communicate through syntax.” He does this, he explains, for “every Sunday morning audience that gets up early to have a leisurely breakfast.”
Meeting with the press of the winners of the Ondas Awards 2023 at the Albéniz Palace in Barcelona, this Wednesday morningGianluca Battista
You can follow EL PAÍS Television on X or sign up here to receive our weekly newsletter.
Get the TV newsletter
All the latest news from broadcasters and platforms, with interviews, news and analyses, as well as recommendations and reviews from our journalists
LOG IN