Super Bowl Taylor Swift in 5 unforgettable moments

The Taylor Swift effect increases ratings

The voice had far fewer viewers on Sunday due to the Super Bowl and certainly Taylor Swift.

The TVA singing competition, which has dominated the competition since the start of its 10th season, attracted 1,058,900 viewers, while the Super Bowl and the American singer, girlfriend of Kansas City Chiefs player Travis Kelce, gave RDS a 15% increase in Audience compared to last year.

More than 1.4 million people watched the Kansas City Chiefs' victory against the San Francisco 49ers on RDS. In 2023, 1,226,200 people took part. CTV, in turn, achieved an audience rating of 779,900, according to preliminary figures from Numeris.

Taylor Swift, who appeared on screen several times during the game, made all the regular shows suffer. For example, La Voix averaged 1,569,500 viewers the previous week. And everyone's talking about it dropped to 453,400 curious people, an unusually low number for Guy A. Lepage.

Here are the ratings for Sunday, February 11th:

• Super Bowl – RDS – 1,409,500
• The Voice – VAT – 1,058,900
• The goose that lays the golden eggs – VAT – 917,500
• TVA Nouvelles 6 p.m. – 739,600
• Big Brother Celebrities – Noovo – 626,800
• VLOG – VAT – 583,100
• True Nature – VAT – 522,900
• Everyone is talking about it – ICI Télé – 453 400
• Le Téléjournal 6pm – ICI Télé – 286 900
• Big Brother Celebrities – The Stage Managers – Noovo – 260,000
• Discovery – ICI Télé – 256,900
• The TVA News Network – 245,900
•Dr. Sébastien, Veterinarian – ICI Télé – 191 000
• Le Téléjournal 10pm – ICI Télé – 174 800
• This is not a talk show – Noovo – 123,500
• Canadiens-Nordiques – The Rivalry – TVA – 103,400
• Culturama – ICI Télé – 101 700
• Infoman (resumption) – ICI Télé – 98 400
• Home Theater – VAT – 97,300
• Just for Laughs – Carte Blanche Evenings – Noovo – 70,400
• Cinema – Noovo – 44,100
• Ciné Club – ICI Télé – 31,200