1671182035 TV network reformulates raster and relies on the return of

TV network! reformulates raster and relies on the return of the program

The Loyalty Test is back on RedeTV! in 2023 in weekly format and prime time. The channel begins a major overhaul of its programming, with news and program cancellations, such as Encrenca, which is going off the air after eight years.

João Kléber, who managed the Fidelidade test until May 2015, returns to the very successful position, promoting actors such as Márcia Imperator and Marcos Oliver, who later starred in porn films.

“It was a project that I had discussed with the channel’s shareholders, I prepared it throughout 2022 and now at the end of the year I had a meeting with them and they approved it, they watched some pilots that we did,” João Kléber recounted Well Telinha.

continues after advertising

It will be reformulated and modernized in 2023 under the name Teste de Fidelidade 2.0. “It comes with sophisticated image capture, the scenario is also very different and will be able to have the warmth of an entertainment format,” he says.

“The loyalty test is a globally known format that is successful in several countries. He is one of the highest views on social networks. People have long been demanding that the test be returned. Test format using social media, detective scenes, drones in terms of capturing images, demanding.”

The previous format of the show had an auditorium and lots of suspense from presenter João Kléber, who used and abused sensationalist words to capture the public’s attention while a person with their partner watched the test being recorded. The result was mostly betrayal with the right to huts, shouting and even aggression to ask for forgiveness right from the stage.

continues after advertising

TV network! dismisses the cast of Encrenca

Loyalty test: RedeTV!  reformulates raster and relies on the return of the program

The cast of Encrenca was sacked this Thursday (15). The humor program was shown on Sunday evening and the current cast was directed by Marcelo Barbur.

The program debuted on the channel in 2014, responding to videos going viral on the internet, and was composed by comedians Tatola Godas, Dennys Motta, Ricardinho Mendonça and Ângelo Campos, who joined the band last year.

This was the third reformulation of Encrenca, which earlier this year hired Gretchen, Narcisa Tamborindeguy and Tokinho, famous figures who often go viral on social networks but didn’t stay in humor for long.

continues after advertising

After a year with Viny Vieira, Júlio Cocielo, Victor Sarro, Fernanda Keulla and Caio Pericinoto, director Julio Piconi sought out four professionals with very different personalities to complement each other which also didn’t work.