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A Walmart shopper went viral on social media after capturing her fiancé’s reaction when she learned that Velveeta Shells & Cheese was selling for just 50 cents a pack.
The video, posted by TikTok user @alissa_2711, has received over 2.6 million views and 160,000 likes following her shopping trip to Walmart.
The footage shows @alissa_2711 walking down an aisle before drawing attention to the shelf of discounted pasta.
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“Babe, Velveeta is 50 cents a pack,” she says in the video.
Velveeta Shells & Cheese is a cheesy macaroni and cheese meal sold in a box. (Tim Boyle/Bloomberg via Getty Images News / Getty Images)
Her fiancé reads the label on the shelf before spreading his arms wide and grabbing as many boxes of Velveeta as he can.
Many quickly joined the conversation, agreeing with the couple’s actions and saying they would have done the same after finding this deal.
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“I would have gotten every box and even paid for every box at self-checkout,” one user wrote.
“In 1978, Velveeta Shells and Cheese became the first Kraft product to capture a share of the shelf-stable market. These are foods that would normally need to be refrigerated, but remain stable through processing at room temperature.” (iStock / iStock)
“Oh my god I would have cleaned out the shelf,” another social media user wrote.
“He definitely understands the brief,” one TikToker commented.
Velveeta even joined in with the hilarious comment on the brand’s TikTok account: “That’s exactly how you do it,” followed by three applause emojis.
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While the video has caught the attention of Velveeta lovers, some have even come forward and expressed their appreciation for another brand.
TikTok users have started agreeing with @alissa_2711’s video and sharing whether they prefer Kraft Mac & Cheese or Velveeta, even though Kraft Heinz owns both brands. (iStock / iStock)
“I still would have grabbed some strength,” one user chimed in.
“This is still too much for Velveeta. No thanks,” another TikTok account wrote.
“If it was Cracker Barrel or Southern-style Kraft Deluxe I would do that, but Velveeta tastes like nothing,” commented one report.
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While Kraft Heinz owns Velveeta, fans seem to taste a difference between Velveeta and Kraft.
Prices at each Walmart location vary from state to state, and Velveeta can range from $2.98 to about $7, depending on the box size and purchasing provider.
A TikTok user has gone viral, sparking a discussion about macaroni and cheese brands after learning that Velveeta Shells & Cheese is being sold at Walmart for just 50 cents a pack. (Tim Boyle/Bloomberg via Getty Images News/iStock / Fox News)
FOX Business has reached out to Walmart, Kraft Heinz and @alissa_2711 for comment.
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