Wimbledon Winner Carlos Alcaraz Could Earn £30million This Year

Carlos Alcaraz’s historic Wimbledon win alone is worth £2.3m in prize money alone, but his win over Novak Djokovic will make him the ‘new Gen Z hero’ and rake in an additional £30m in deals by the end of 2023, experts said today to Web.

The 20-year-old’s exceptional performance on the grass in SW19 over the past two weeks has cemented his place as world number one and he is now the natural successor to Djokovic, whom he defeated in an exceptional five-set final yesterday.

Brand experts say Sunday’s win means he has “the world at his feet” and his ability on the pitch and humility means he has a chance to more than quadruple his estimated £7million net worth in the next few months .

Brand and culture expert Nick Ede told Web today that the Spaniard, who still lives with his parents in a £170,000 flat above a kebab shop in southern Spain, will “easily” make £30million this year if the sponsors to join. PR guru Mark Borkowski says tennis’ global appeal to both men and women means “we’re witnessing the new Gen Z hero.”

The pretty star is said to have been in a relationship with Spaniard Maria Gonzalez Gimenez, who trains at the same tennis club in Murcia. They are rarely seen together in public and choose to keep their relationship very private. However, there are also unconfirmed rumors that they recently split and that she was not in his box at Center Court yesterday. He was also romantically linked to glamorous Spanish singer Ana Mena.

Mr Ede said: “Carlos Alcaraz is on his way to becoming one of the biggest stars in the world.” With his good looks, fit body and endearing smile, I can imagine him being a brand’s dream ambassador. From razors to suits to sportswear, he will make big bucks and might even launch his own brand like Bjorn Borg or Maria Sharipova did before.

Alcaraz is now the hottest company in tennis, with multi-million pound deals with Nike, Rolex, Calvin Klein, Louis Vuitton, BMW and racquet manufacturer Babolat. It’s even sponsored by a Spanish ham producer. Experts believe all of these links could soon be renegotiated given its success – and more endorsements will be on the way.

Carlos Alcaraz models Calvin Klein underwear

The pretty star may be in a relationship with Spain’s Maria Gonzalez Gimenez (pictured), who trains at the same tennis club in Murcia. But there are also rumors that the very private couple may have split, and the truth isn’t clear

The world number one held the Wimbledon trophy yesterday with his Nike jersey and Rolex watch in his hand

When he’s not on tour, he lives with his mother and father above this kebab and pizza joint

Carlos Alcaraz celebrated yesterday with his parents and brother (who shared a smile at him on the left of the picture).

Alcaraz has signed various deals, including with fashion giant Louis Vuitton and a leading Spanish ham producer

BMW also supports the star and his coaching team

Experts believe he has all the makings of becoming a global megastar – but he needs to keep winning

The King of Spain, the Prince and Princess of Wales, Prince George and Princess Charlotte watched as tennis star Alcaraz played his first Wimbledon alongside the likes of Brad Pitt, Guy Ritchie, Daniel Craig, Emma Watson, Tom Hiddlestone and Ariana Grande Center Court won. In Great Britain and the USA alone, worldwide television viewership will have been well over 60 million.

PR guru Mark Borkowski told Web that if Alcaraz continues to win, it will be one of the biggest brands in esports.

He said: “He’s only 20 but the world is at his feet.” If he can improve his presence and behavior on the pitch, we’ll witness the new Gen Z hero.

“Elite tennis has everything for those looking for wealth.” Consider what criteria it meets: international profile, understanding of the rules and ability to manipulate social media; it’s not easy to top.

“There are numerous channels that can be exploited commercially, as tournaments often integrate sponsors into all aspects of the event, including pitch signage, player apparel, kit and official merchandise.” This level of integration increases visibility and engagement of the brand.

“The big selling point is the demographics of tennis, which appeals to a wide range of men and women of different ages, making it an indispensable platform for sponsors who love their diverse audience.”

“His strength is that he thinks outside the box of emerging talent. If he can stay on top, he represents the new order in the game, even if tennis has always enjoyed one-on-ones like Borg versus Connors and Nadal versus Djokovic. This competitive advantage increases the status of each party.”

Hailing from the small town of El Palmar, on the coast of the sunny city of Alicante, the US Open winner is the youngest number one in the history of the current ranking system. And after beating childhood friend and former doubles partner, Dane Holger Rune, he now has his sights set on his first Wimbledon title.

The second of four athletic boys, born to a devoted father, Carlos, and mother, Virginia, who until recently was a sales clerk at IKEA.

Home is a nondescript two-story attic apartment with a second floor containing an office for his father and space for the athlete’s ever-growing collection of gear.

His father, also called Carlos and who used to run a real estate agency, manages his accounts and Alcaraz says he has no need for frills or fast cars – after all, he gets a new BMW every year with his sponsorship.

He told Vogue, “I’m quite young and have my moods, but I’m very natural, normal and humble.”

“I don’t really pay much attention to brands and cars.” “If I like something I try to buy it, but in the end my dad takes care of everything.”

This childhood photo shows Alcaraz playing tennis as a boy

Alcaraz poses with his trophy in the dressing room next to his father Carlos Snr after beating Alex De Minaur in the men’s singles final at the Queen’s Club on June 25, 2023

This photo shows Alcaraz posing topless for Hearst España

Alcaraz – who would rather hit a ball than go to the movies – had a poster of his hero Roger Federer on his wall as a child, and his coach says the only distraction that ever threatened his concentration from the ages of nine to 17 was was his mobile phone.

In a complaint familiar to parents around the world, his teenage coach Kiko Navarro sighed: “When he was younger it sometimes caused tension because he stayed up late on his cellphone and didn’t get that much rest.” I thought him should do it.’

But sensibly he counts a psychologist among his large entourage these days – and has done so since he was a child with a somewhat hot temper.

“As a kid, he broke racquets when he lost a point or a game and I had to let him walk around the club on his own, crying and relaxing before I could talk to him about his attitude,” added Navarro.

“But that type of character is fundamental to someone becoming a winner.” “Carlos wants to win at everything he does, even board games.”

A skill he also counts among his talents, by the way – his grandfather, 80, also known as Carlos, taught all his grandchildren to play chess and credits it with helping Alcaraz think tactically during his games.

Off the field, he is a huge Real Madrid fan and has been exchanging text messages with the players. Vinicius Jr. has watched him play live a few times.

He also has a charity that helps people with Down Syndrome and has auctioned off his US Open-winning sneakers to raise money for charity Assido.

But it’s his attitude that stands out – another thing he inherited from his family.

As he holds the championship trophy aloft on Sunday, observant onlookers will be able to spot a small tattoo on his powerful forearm.

The three “c’s” stand for cerebro, corazon and cojones – brains, heart and balls – and are a touching nod to his grandfather’s mantra.

But without the financial backing of Alfonso Lopez Rueda, the tennis-loving president of Spanish cake and yogurt giant Postres Reina, Alcaraz Jr.’s story might have been the same as that of his father, a promising player hampered by a lack of funding.

Lopez Rueda found out about the young talent when he was asked to babysit young Alcaraz after a friend at the tennis club begged him to do so.

Seeing how many shots were talking about his age of 10, he donated €2,000 towards Alcaraz’s trip to a junior tournament in Croatia. He lost in the final but Postres Reina continued to fund him until he turned pro with their logo on their sleeve.

The new King and Queen of Center Court were unveiled at a glittering Champions Dinner last night.

Alcaraz, 20, and Marketa Vondrousova, 24, who won the women’s singles title, posed with their trophies at a celebratory dinner after winning their final at SW19.

The annual Master Ball has a long tradition of the tournament. This year’s winners and runners-up will dress up to celebrate the winners.

On Saturday, Vondrousova, who wore Nike trainers with her stunning dress last night, was congratulated by the Princess of Wales after the Czech became the first unseeded woman to win Wimbledon. And last night she partied with friends over a few Stella Artois lagers.

And in a thrilling men’s singles final yesterday, already considered one of the greatest of all time, Alcaraz conceded a crushing defeat to rival Novak Djokovic in front of a very excited Prince George and Princess Charlotte, who punched the air in delight.

Stars such as Emma Watson, Brad Pitt, Rachel Weisz and Daniel Craig as well as the King of Spain, Felipe VI, also took part in the extraordinary game, which was very emotional for both players.

Alcaraz, who is now being considered the next big tennis star, wore a classic tuxedo and black tie last night.

Carlos Alcaraz in London today

Carlos Alcaraz attended the Wimbledon Champions Dinner at the All England Lawn Tennis and Croquet Club yesterday

Marketa Vondrousova poses in a stunning black dress and trainers at the Champions Dinner at Wimbledon last night

Vondrousova and her friends enjoy a lager

Spain’s Carlos Alcaraz won his first Wimbledon title in men’s singles on Sunday night after beating Novak Djokovic in one of the greatest finals of all time