Video
YouTube offers generative AI and a new app
The Google platform announced new tools for YouTubers, such as the Dream Screen feature to generate artificial intelligence backgrounds for short shorts videos.
Published on September 23, 2023, 9:51 p.m
YouTube Director Neal Mohan introduced the new features during the Made on YouTube event.
Kevin Mazur/YouTube
During Thursday’s “Made on YouTube” event in New York, Neal Mohan, director of Google’s famous video platform, announced new AI products for content creators, starting with Dream Screen. This experimental feature for Shorts (YouTube’s short video format that competes with TikTok and Instagram Reels) allows the use of generative AI to add images or videos created by artificial intelligence in the background. All you need to do is perform a query with keywords to have the text converted into images, as other generative AI services such as DALL-E, Midjourney or Stable Diffusion offer. According to YouTube, the generative AI feature will be available later this year.
YouTube Create app
The Google subsidiary also introduced a new mobile application. It’s called YouTube Create and it’s designed to allow content creators to make it easier to edit their shorts or their longer videos. It offers a range of tools for automatic subtitling, voiceover, filters, effects, transitions and royalty-free music with tempo synchronization technology, the company explains. This free application is currently available in beta for Android in some countries (USA, Germany, France, United Kingdom, Indonesia, India, Korea and Singapore) before expanding to other regions and Apple’s iOS system in 2024.
The new YouTube Create app offers video editing tools.
Finally, the platform also introduced Aloud, an AI-based synchronization tool. Less impressive than the start-up HeyGen’s service, which is able to change the language of a video by keeping the voice of the person being filmed and lip-syncing their lips, the YouTube tool allows you to synchronize videos in English, Portuguese and Spanish . This feature is currently only available to a select number of users.
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