Zoe Ball has warned fans about a recent scam where fraudsters used AI images of her face to con people out of thousands of pounds on Wednesday.
The 53-year-old BBC Radio 2 presenter appeared on BBC Morning Live to advise fans that the latest scam “has absolutely nothing to do with her” and is “very concerned” about the number of people falling into the Fall for the trap.
Zoe shared that scammers create fake headlines and articles claiming that she invested money in a financial program that made a lot of money.
But in reality, the fake account is actually created to trick people into investing money on a fraudulent crypto investment website, which is then stolen by the scammers.
Speaking to presenters Helen Skelton and Gethin Jones, Zoe said: “Basically I'm not really on Facebook but a lot of my listeners have brought this story to my attention.”
Zoe Ball, 53, has warned fans about a recent scam where fraudsters used AI images of her face to con people out of thousands of pounds on Wednesday
Not only was Zoe's profile used by scammers to scam people due to her public status, Rochelle Humes and Rylan Clark also revealed they were victims (pictured on Wednesday's This Morning).
“There are posts on these Facebook pages that are luring people in with these headlines, something about the Zoe Ball shaming.”
“A lot of people call it Apex AI, I think, and it shows that I invested some money in this financial program and did quite well with it.”
“And then it encourages people who follow me to do the same thing.” I had so many people contact me and ask if it was a real thing.
“Many of them actually shared their information and then made phone calls and asked.”
“I have absolutely nothing to do with it, it's a complete scam and I'm really worried about people being scammed out of their money.”
Not only has Zoe's profile been used by scammers to defraud others due to her public status, Rochelle Humes and Rylan Clark are also victims.
Speaking to journalist Camilla Tominey on Wednesday's This Morning, Rochelle and Rylan confirmed that they have also been victims of AI fraud on several occasions.
Camilla said, “You two could lay your heads on anything.”
The BBC Radio 2 presenter appeared on BBC Morning Live to warn fans that the latest scam has “absolutely nothing to do with her” and is “very concerned” about the number of her fans falling into the trap
Zoe shared that scammers create fake headlines and articles reporting that she invested money in a financial system that made a lot of money (an example of the scam pictured).
But in reality, the fake account is actually created to trick people into investing money on a fraudulent crypto investment website, which is then stolen by the scammers (an example of the scam pictured).
Speaking to presenters Helen Skelton and Gethin Jones, Zoe said: “There are some posts popping up on these Facebooks that are luring people in with headlines, something about Zoe Ball shaming or Apex AI. “I've had so many people contact me and asked if it was a real thing.
She added: “Many of them actually gave their details and then made phone calls and asked.”
She added: “I have absolutely nothing to do with it, it's a complete scam and I'm really worried about people being scammed out of their money.”
Rochelle replied, “Uh oh, this has happened several times.”
Rylan added: “We can see pictures on Facebook of me or Roch or Emma Willis in handcuffs with the police saying, 'She knew it would catch up with her' and that's like a fake story. “When was I for example arrested?'
Camilla added: “This needs to be sorted out.”
It comes after Zoe was diagnosed with attention deficit hyperactivity disorder (ADHD).
The TV personality has spoken about the condition making it difficult for her to complete some tasks that other people might consider routine.
ADHD can lead to difficulty concentrating and, among other things, restlessness.
Broadcaster Zoe, whose son Woody also has the condition, said her ADHD caused her to have a “breakdown” when she struggled to do mental math while filming an upcoming episode of Taskmaster one of the tasks was connected.
She told the Daily Mirror: “My brain is just all over the bloody store.”
Speaking to journalist Camilla Tominey (pictured) on Wednesday's This Morning, Rochelle and Rylan confirmed that they have been victims of AI fraud on several occasions
Camilla said: “You two could lay your head on anything”, Rochelle added: “Uh oh, this has happened several times.”
“I have ADHD.” My son [Woody] and I'm both, we're pretty similar. It makes me laugh sometimes because when I'm in a small space and have a lot of tasks to do, I can cover so many miles.
“My family laughs because they find things of mine in certain places and say, 'If you follow this, you'll see what Mom wanted to achieve.'
“I have 18 pairs of glasses and I'm still going to lose them all… my brain is just all over the damn store.”
During her appearance as Taskmaster, she added: “So one particular task required a bit of timing, which was math, which again is not a strength, and I started physically melting down. 'That made my head hurt.'